Group 1 - The core viewpoint emphasizes the importance of effective operation strategies for WeChat Video Accounts to capture traffic in the current digital landscape [1] - Understanding the target audience is crucial, which involves data analysis, surveys, and competitor analysis to identify audience preferences [3][4] - Content creation strategies should focus on originality, diverse formats, trending topics, and user interaction to enhance engagement [4][5] Group 2 - The frequency and timing of content publication significantly impact user engagement, necessitating a consistent schedule and optimal posting times [5][6] - Social interaction and promotion are essential, including timely responses to comments, cross-platform promotion, and collaborations with other media [6][7] - Continuous data monitoring and feedback adjustments are vital for optimizing operations, involving analysis of key performance indicators and user feedback [6][12] Group 3 - Building a brand image is important, requiring visual consistency and storytelling to enhance brand recognition and emotional connection with users [7][9] - Adhering to platform rules and community standards is necessary to avoid penalties, ensuring content and interactions comply with guidelines [9][11] - Ongoing learning and innovation are critical for maintaining competitiveness, including staying updated on industry trends and participating in training [12][13]