在江苏盐城珠溪古镇，当地围绕本土文化IP策划"奇镜春光，年来珠溪"主题盛宴，用科技为传统年俗注入新意，灵动的机器狗化身舞狮健将， 将传统狮舞的精气神演绎得惟妙惟肖，让古老技艺焕发未来光彩。 央视网消息：在江苏盐城，丰富多彩的文旅活动也轮番上新，当地以科技赋能传统年俗，打造过年新潮流。 夜幕降临，古镇则化身为流光溢彩的梦幻长卷，一组组主题花灯营造出沉浸式的光影幻境，3D塔身投影与高空特技相得益彰，轮番上演的实 景灯光秀，以震撼的视听语言讲述着光影故事。此外，非遗巡游、古风演艺等特色活动同步登场，市民游客在沉浸式互动中感受浓浓年味。 敦煌飞天 岭南醒狮 水下演绎别样国潮 这个春节，广州的海洋世界在水下打造别样国潮。岭南醒狮跃入水底，邂逅来自敦煌的飞天舞蹈，让游客大饱眼福。 在巨大海底展缸前，急促的锣鼓声率先响起，来自广东潮汕地区的英歌舞队登场。队员们绘脸谱、穿鲜艳戏服，手持短木槌，随着鼓点整齐敲 击，刚劲有力的动作和豪迈的阵列瞬间点燃现场气氛。 英歌表演刚歇，古典悠远的敦煌乐声渐起。表演者怀抱琵琶从水面缓缓潜入缸中，重现敦煌壁画中的飞天神韵。随后，多名身着飞天服饰的水 中舞者从鱼群间轻盈游出，在水中舒展身姿，展现 ...

Core Viewpoint - The premium agricultural product industry is accelerating its upgrade towards "technology empowering tradition, quality anchoring development, and traceability ensuring safety" [1] Group 1: Industry Trends - The revitalization of intangible cultural heritage techniques and standardized quality control are key drivers for high-quality development in the industry [1] - The 2025 China Food and Drug Quality Safety Conference highlighted the importance of these trends in shaping the future of agricultural products [1] Group 2: Company Insights - Xia Haiwei, General Manager of Shangzhuang LianTuo Agricultural Technology Development (Beijing) Co., Ltd., shared experiences in the inheritance of intangible cultural heritage and technological empowerment in the Jingxi rice sector [1] - The company emphasizes "technology revitalizing intangible heritage and craftsmanship preserving original flavors" as a foundation for development and leading the high-quality upgrade of premium agricultural products [1]

Core Viewpoint - The 2025 Xiaogan Malt Candy and Rice Wine Cultural Activity Week aims to promote local culture and tourism, featuring a series of events designed to enhance the city's cultural identity and economic growth [1][4]. Group 1: Event Overview - The cultural activity week will officially start on November 1, 2025, with the theme "City of Filial Piety, Land of Sweetness," featuring six major segments [1]. - The main event, the "Sweet and Shared" launch ceremony, will take place on November 4, 2025, at the Xiaogan Cultural Center, focusing on technological empowerment and innovation in the industry [2]. - The event includes a marathon, poetry competition, traditional market, cultural tourism experiences, and a short video competition, all aimed at enhancing visitor engagement [3][4]. Group 2: Cultural and Economic Impact - The event is designed to activate the local economy by promoting the "sweet economy" through cultural tourism and local products like malt candy and rice wine [5]. - The initiative aims to position Xiaogan as a key growth area within the Wuhan metropolitan area, contributing to the development of a world-renowned cultural tourism destination [4][5]. - The "Hundred Cities, Thousand Stores" plan for malt candy and rice wine aims to expand the market presence and brand recognition of these local products [5][6]. Group 3: Policy and Brand Promotion - The local government is providing financial incentives for new stores, including subsidies for renovation costs and rewards for high sales performance, to stimulate market expansion [6]. - Xiaogan's malt candy and rice wine have gained national exposure through participation in major exhibitions and online marketing campaigns, significantly increasing brand visibility and sales [6].