Core Viewpoint - The theme of FBIF2025 is "Stabilizing and Expanding New Domains," addressing the critical question of how companies can maintain their core business while exploring new growth opportunities in a challenging consumer market [3][11]. Group 1: Industry Challenges and Strategies - The food and beverage industry has transitioned from extensive growth to a focus on refined operations and strategic resilience, driven by challenges such as rising supply chain costs, fragmented channels, and evolving health demands [3][4]. - Companies must balance "stability" in core operations with "expansion" into new markets and technologies, navigating the complexities of maintaining growth in a competitive landscape [4][18]. Group 2: Key Insights from Industry Leaders - Various industry leaders, including McDonald's China, Yili, and PepsiCo, shared insights on growth, AI, digitalization, supply chain, and marketing during the conference [4][11]. - The conference highlighted the importance of long-term thinking, organizational resilience, and cultural adaptability in achieving sustainable growth [12][16]. Group 3: Market Trends and Consumer Behavior - The Chinese fast-moving consumer goods market grew by 4.2% year-on-year in Q1 2025, with local brands showing strong growth of 5.8%, while imported products declined by 1.7% [16]. - Emerging consumer trends such as the "single economy" and "silver economy" are injecting vitality into the market, prompting companies to adapt their strategies accordingly [16]. Group 4: Innovations in Retail and Supply Chain - The integration of AI in retail is seen as a revolutionary change, with companies encouraged to embrace digitalization while focusing on solving real business problems [25][27]. - The concept of a "smart supply chain" is gaining traction, emphasizing the need for a demand-driven, dynamic supply chain network that can adapt to uncertainties [41][43]. Group 5: International Expansion Strategies - Companies like Dongpeng Beverage and Yili are actively pursuing international markets, with strategies focusing on long-term planning, local market understanding, and leveraging supply chain advantages [51][55]. - Dongpeng's approach includes exploring various market entry modes, while Yili emphasizes global collaboration and local adaptation in its international strategy [53][59]. Group 6: Mergers and Acquisitions - The discussion on mergers and acquisitions highlighted the importance of cultural integration and talent retention, with a focus on building a compatible corporate culture [62][66]. - Chinese companies are encouraged to adopt a long-term perspective in acquisitions, ensuring that they do not fall into the trap of viewing mergers as an endpoint [62][68].