综合性生产基地

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宗馥莉投资10亿建饮品新基地
财联社· 2025-08-08 05:52
Core Viewpoint - Xi'an Hengfeng Beverage Co., Ltd. has received approval for its new beverage production base project, indicating a significant investment and expansion strategy in the beverage industry [1][2]. Group 1: Project Overview - The new project has a total investment of 1 billion RMB and will include the construction of one high-speed water production line, two milk production lines, and one sterile production line, along with supporting facilities [1]. - The project will cover a total construction area of approximately 80,878.89 square meters, including production workshops, finished goods warehouses, office buildings, dormitories, and other facilities [2]. Group 2: Strategic Intent - The inclusion of two reserved production lines suggests a strategic intent for future capacity expansion, covering a wide range of products such as purified water, tea beverages, coffee, fruit juices, and dairy beverages [3]. - This comprehensive product layout is rare in Wahaha's recent projects, highlighting the strategic vision of the company's leadership [3]. Group 3: Industry Context - The Xi'an Economic Development Zone has attracted major beverage companies like Pepsi, Coca-Cola, and Master Kong, creating a mature industrial ecosystem [4]. - Wahaha has recently shut down 18 production lines across various locations, indicating a restructuring phase, while the new project represents a significant investment in Xi'an, marking Wahaha's first investment project in the city [4].