以下文章来源于新周刊 ，作者阿肉 新周刊 . 中国最新锐的生活方式周刊。 这场由"一根毛"引起的涨价潮背后，不仅是产业链的重构，更是一场关于全民运动普惠性的考验。当三桶球的价格抵得上一克黄金的时候，无论多么热爱，我们也不 得不重新掂量自己的财力。 文 ｜ 阿肉 编辑 ｜ 安菲尔德 来源｜ 新周刊（ID：new-weekly） 封面来源 ｜ Pixabay 羽毛球曾经是普及率极高的国民运动，但现在，就连近年让运动消费市场暴涨的城市中产们，都开始觉得"高攀不起"了。 今年7月，包括尤尼克斯、威克多在内，几家知名品牌旗下的几款热门羽毛球产品，均有不同程度涨价，每桶涨价约30—40元。 因为短期内的频繁涨价，三大厂目前成为了不少消费者吐槽的对象。但也有一部分消费者受涨价影响开始默默"囤球"，为涨价未雨绸缪的同时，反向带动了 羽毛球的销量。 谁能想到，曾经以性价比著称的羽毛球，会成为新晋"理财产品"。（图/社交平台截图） 观研天下发布的《2021年中国羽毛球市场分析报告》显示，中国羽毛球参与人数在2021年就已超过2.5亿，这意味着大约每5-6个中国人中，就有1人参与过 这项运动。 羽毛球爱好者小虎告诉《新周刊》，最早 ...

Group 1 - The core point of the article highlights that Yonex, a leading badminton brand from Japan, will implement a new price increase for various badminton products starting August 1, with prices rising by 30 to 40 yuan [1] - The article notes that badminton, referred to as a "national sport," has become increasingly expensive in recent years, with significant price hikes observed since 2023 [1] - An example provided is the AS-05 model badminton, which saw its price per tube increase from under 100 yuan two years ago to 275 yuan in July of the previous year, marking a cumulative increase of 100% over two years [1]

Group 1 - The core viewpoint of the articles highlights a significant price increase in badminton products, particularly shuttlecocks, driven by raw material shortages and increased market demand [1][2][3] - Major manufacturers like Victor, Yonex, and Li Ning have announced price hikes ranging from 5% to 29%, with the retail price of popular shuttlecocks nearly tripling over two years [1][2] - The cost of producing shuttlecocks has risen by approximately 20%, primarily due to fluctuating feather prices, which have increased from 0.9 yuan to 1 yuan per piece within a short period [2][3] Group 2 - The supply of feathers, a key raw material for shuttlecocks, has been inconsistent, with fluctuations in the number of meat ducks and geese being raised in China from 2019 to 2024 [3] - The demand for badminton products has expanded, particularly among youth training programs and corporate team-building events, leading to increased pressure on supply chains [5][6] - The number of youth participating in badminton competitions has doubled in five years, influenced by educational policies and the growth of training institutions [6] Group 3 - Manufacturers are exploring alternative materials for shuttlecocks, such as synthetic and nylon options, due to the rising costs and supply issues associated with natural feathers [4] - The price of ordinary shuttlecocks is perceived to have reached a ceiling, with prices around 140 to 200 yuan per tube, beyond which consumers may seek alternatives [4] - The market dynamics involve multiple layers of distributors, each adding a markup, which contributes to the final retail price experienced by consumers [5]