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西王食品:2025年上半年营收21.18亿元,运动营养板块将扩大创新平台,拓展新型产品形态
Cai Jing Wang· 2025-08-26 10:23
Core Viewpoint - In the first half of 2025, Xiwang Food reported a significant decline in revenue and a net loss, primarily due to strategic shifts in product sales and increased raw material costs [1] Financial Performance - The company achieved a revenue of 2.118 billion yuan, representing a year-on-year decrease of 15.82% [1] - The net loss for the period was 18.57 million yuan, marking a transition from profit to loss compared to the previous year [1] Operational Insights - The decline in revenue was attributed to a focus on profit-oriented strategies that led to reduced sales of low-margin products and changes in the competitive landscape of the weight management category [1] - The gross margin decreased due to rising costs of key raw materials [1] Strategic Initiatives - In the plant oil business, the company launched a new product strategy, completed brand renewal, and upgraded product offerings [1] - Preliminary statistics indicated that the shipment volume to end customers exceeded the company's own shipment volume during the reporting period [1] - The sports nutrition segment plans to continue expanding its innovation platform, developing new product forms, and creating science-based nutritional solutions focused on performance, metabolism, and long-term health [1]