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贾国龙应该“拜师”余承东
3 6 Ke· 2026-01-16 07:23
Core Viewpoint - The article contrasts the leadership styles of two entrepreneurs, Jia Guolong of Xibei and Yu Chengdong of Huawei, highlighting how their approaches to crisis management and public communication differ significantly, leading to different public perceptions and outcomes for their companies. Group 1: Xibei's Challenges - Xibei's chairman Jia Guolong confirmed the closure of 102 stores, representing 30% of its total, with a reported 50% year-on-year decline in business by January 2026 [1][5] - Jia's response to the crisis has been to defend his long-time collaborator, Hua Shan, rather than reflect on the company's operational issues, which has drawn public criticism [1][6] - The departure of Xibei's public relations vice president, Song Xuan, exacerbates the company's public relations crisis, indicating internal discord regarding crisis management strategies [2][7] Group 2: Huawei's Approach - Yu Chengdong's internal criticism of Huawei's product development, particularly regarding the HarmonyOS cockpit, was met with public understanding and appreciation, showcasing a commitment to product quality [2][8] - Yu's direct and specific feedback on product issues signals a strong internal focus on user experience, contrasting with Jia's external blame [8][9] - This approach has reinforced Yu's image as a dedicated product leader, enhancing public trust in Huawei's commitment to quality [15][16] Group 3: Leadership Styles - Jia Guolong's leadership reflects a traditional entrepreneur mindset, prioritizing personal relationships and loyalty over accountability to consumers [17] - In contrast, Yu Chengdong embodies a modern, product-focused leadership style that emphasizes user experience and internal accountability [17] - The article suggests that Jia's failure to adapt to the current business environment, where consumer expectations are high and information spreads rapidly, has led to significant operational challenges for Xibei [17][18] Group 4: Marketing vs. Product Focus - The article argues that Jia Guolong has become trapped in a marketing-driven approach, neglecting the fundamental product value that consumers expect [10][12] - In contrast, Yu Chengdong's focus on product excellence has positioned Huawei favorably in the market, demonstrating the importance of prioritizing product quality over marketing hype [10][11] - The disparity in their approaches highlights a critical lesson for businesses: when product quality falters, no amount of marketing can compensate for consumer dissatisfaction [12][13]