在智能外呼和数字化销售的浪潮下，电销CRM系统正在成为企业业绩增长的关键动力。根据Gartner与IDC联合调研，2024年全球电销与智能CRM市场规模 突破800亿美元，预计未来五年将保持10%以上的增速。电销CRM已经从单纯的客户资料记录工具，演变为融合AI外呼、线索挖掘、语音分析与转化管理的 一体化销售增长平台。 尽管外呼系统与CRM工具在市场上层出不穷，电销团队仍普遍面临以下问题： 1. 线索分散：电话线索、企查查数据、客户名单等信息零散存储，缺乏统一管理与追踪。 2. 转化效率低：销售人员难以精准识别高意向客户，导致时间被浪费在低价值外呼上。 3. 过程不可量化：沟通内容记录不全，管理者无法掌握外呼质量与跟进深度。 4. 团队协同困难：外呼人员、质检人员与销售主管之间数据脱节，绩效分析滞后。 1. AI智能化：语音识别、NLP语义分析与意向评分成为电销CRM的核心能力，实现客户分层与预测性转化。 2. 全流程闭环：从线索导入、智能外呼、通话记录到成交管理的全链路一体化趋势明显。 3. 行业定制化：针对教育、房产、制造、金融等行业推出专属外呼CRM方案。 4. 云端化与移动化：云部署降低门槛，移动端让 ...

Core Insights - The fire blanket industry in China is experiencing significant growth, with the market size projected to increase from 1.044 billion yuan in 2020 to 1.879 billion yuan by 2024, representing a compound annual growth rate (CAGR) of 15.8% [1][8] - The demand for fire blankets is particularly high in high-risk areas such as high-rise buildings, large shopping malls, and industrial plants, driven by increased public awareness of fire safety and the need for effective fire protection [1][8] Industry Overview - Fire blankets, also known as fireproof blankets, are made from materials like fiberglass and are designed to smother flames and provide a means of escape during a fire [3][4] - The industry is categorized based on material types (e.g., cotton, asbestos, fiberglass) and usage (e.g., household, industrial) [3][4] Market Dynamics - The fire blanket market is influenced by government policies aimed at enhancing fire safety standards, such as the 2025 guidelines for emergency products [4][5] - The increasing frequency of fire incidents in China, with 552,000 reported cases in the first half of 2025, is driving the demand for fire safety products, including fire blankets [5][6] Supply Chain Analysis - The supply chain for fire blankets includes raw materials (e.g., refractory fibers, flame retardants), manufacturing processes, and end-use applications across households, industries, and public spaces [6][7] - The production of fiberglass yarn, a key material for fire blankets, is expected to reach 7.56 million tons by 2024, reflecting a 4.6% year-on-year growth [7][8] Competitive Landscape - The market features both domestic and international players, with companies like Honeywell and Tyco International holding strong positions in the high-end segment [9] - Domestic companies are focusing on technology enhancement and production scale to capture market share, while smaller firms are targeting niche markets with differentiated products [9] Development Trends - The application of fire blankets is expanding into new sectors such as new energy vehicles and chemical industries, where fire risks are prevalent [11] - The industry is shifting towards environmentally friendly materials and sustainable production practices, moving away from hazardous materials like asbestos [12] - Customization is becoming increasingly important, with specific requirements for different industries and applications driving demand for tailored fire blanket solutions [13]