Core Viewpoint - The integration of intangible cultural heritage (ICH) with technology is becoming a new growth driver for high-end home appliances [1][6]. Group 1: Cultural Integration - Young consumers are increasingly drawn to traditional products, such as Shu embroidery and Zisha teapots, which are gaining popularity on e-commerce platforms [2][3]. - The next step for brands is to transform ICH into a lifestyle that encompasses aesthetics and wisdom, integrating it into home decor [4][5]. - The home appliance industry is unexpectedly leading this cultural integration [6]. Group 2: Brand Evolution - Casarte, a high-end home appliance brand, has evolved from being "the creator of home art" to "the contemporary guardian of cultural heritage," aiming to incorporate the beauty of ICH into modern living through the "Casarte AI Appreciation Series" [7][15]. - The brand's commitment to ICH reflects a response to consumers' pursuit of quality, culture, and spiritual identity [15][24]. Group 3: Market Trends - A survey by Hurun in 2025 indicated a decline in traditional luxury goods, with consumers focusing more on spiritual satisfaction and happiness [11]. - This shift has led to a surge in experiential high-end services and a growing interest in cultural symbols over material satisfaction [12]. Group 4: Technological Integration - Casarte's approach combines ICH with advanced technology, aiming to enhance user experience and meet the evolving preferences of high-net-worth individuals [10][30]. - The "AI Eye" technology allows home appliances to perceive and respond to user needs, transforming them from mere tools into intelligent companions [28][30]. Group 5: Product Innovations - Casarte has integrated ICH into its product offerings, such as collaborating with Nanjing Yunjin Museum for a heritage preservation art exhibition and launching the "Casarte Heritage Protection Journey" [17]. - The brand's products, like the AI washing machine and kitchen appliances, utilize ICH principles to enhance functionality and user experience, ensuring the preservation of traditional craftsmanship [20][22][29]. Group 6: Brand Performance - Casarte's strategy has yielded tangible results, with its brand value increasing from 82.1 billion to 92.816 billion, making it the most valuable brand in the high-end sector [24].

Core Perspective - The article discusses the significance of the Panthéon in Paris, emphasizing its role in representing French values of knowledge and truth, while also highlighting the ongoing debates about the nature of greatness and the representation of historical figures in French society [1][6][7]. Group 1: Historical Context and Significance - The Panthéon, built in 1791, serves as the burial site for notable figures such as Voltaire, Rousseau, and Victor Hugo, symbolizing France's respect for intellectuals over political power [2][6]. - The concept of "greatness" as defined by the Panthéon reflects a French tendency to separate political figures from the notion of greatness, suggesting a cultural detachment from authority [6][7]. Group 2: Collective Memory and Identity - The article explores how collective memory in France is shaped by historical narratives, with the Panthéon representing a space where various interpretations of greatness coexist, reflecting the complexities of French identity [8][9][10]. - Pierre Nora's concept of "lieux de mémoire" (sites of memory) is introduced, emphasizing the interplay between memory and history in shaping national consciousness, with the Panthéon as a key example [11][14]. Group 3: Political and Cultural Implications - The article notes that the Panthéon has been a site of contention, where figures like Marat were both honored and later removed, illustrating the dynamic nature of French historical memory [7][18]. - The discussion includes how the French Revolution's legacy is debated, with the national holiday of July 14th representing a contested memory rather than a unified historical narrative [20][21]. Group 4: Modern Reflections on Memory - The article highlights the shift from a singular historical narrative to a more fragmented understanding of memory, where individual experiences and interpretations play a crucial role in shaping collective identity [24][25]. - Nora's perspective suggests that personal memory has become increasingly important, challenging traditional historical narratives and emphasizing the subjective nature of remembering [25][26].