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中信银行呼和浩特分行:金融宣教 筑牢安全防护网
Zhong Guo Jin Rong Xin Xi Wang· 2025-09-26 08:53
Core Viewpoint - The recent financial education initiatives by Citic Bank's Hohhot branch focus on enhancing financial literacy and risk prevention among youth and elderly populations through various community and school-based activities [1][2][3] Group 1: Youth Financial Education - Citic Bank's Baotou Donghe District branch conducted a financial education event at Baotou No. 36 Middle School, using engaging methods like animated videos and interactive quizzes to teach students about financial rights and risks, covering topics such as avoiding campus loans and protecting personal information [2] - The event reached over 50 students and teachers, distributing the "Youth Financial Rights Protection Manual" to help instill correct financial concepts [2] Group 2: Elderly Financial Protection - Citic Bank's Hohhot branch tailored services for elderly residents, providing information on preventing telecom fraud and recognizing illegal fundraising through community outreach in Jin Tai Community [2] - The Chifeng branch organized a "Summer Anti-Fraud" event, using interactive games to engage elderly participants and raise awareness about financial traps in a relaxed environment [2] - The Baotou Qingshan branch collaborated with local communities to offer services like "small change exchange" while educating residents about scams related to school fees [2] Group 3: Ongoing Financial Education Efforts - Citic Bank's Hohhot Saihan branch and others are implementing continuous financial education campaigns, including distributing brochures and offering consultations in public spaces to raise awareness about telecom fraud and illegal financial intermediaries [3] - The bank is also conducting "5-minute mini-classes" in branches to teach the public, especially the elderly, how to use smartphones for checking account statements and to be cautious of high-return financial schemes [3] - The bank aims to innovate its educational methods and expand its outreach to fulfill its social responsibility and contribute to a harmonious financial environment [3]
广发银行潍城支行:金融“烟火气”守护民生“小确幸”——南门农贸市集里的金融知识普及新实践
Qi Lu Wan Bao· 2025-09-20 11:27
Core Viewpoint - The recent initiative by Guangfa Bank's Weicheng branch to bring financial education into the lively environment of a farmers' market aims to enhance financial literacy and risk awareness among local merchants and consumers, making financial knowledge more accessible and practical [1][3][5] Group 1: Scene-based Education - Guangfa Bank's staff distributed well-prepared educational materials focusing on preventing telecom fraud, identifying illegal fundraising, and safely using bank cards, transforming complex financial terms into understandable life wisdom [1][3] - The initiative included live demonstrations of how to recognize suspicious financial behaviors, such as high-interest fundraising schemes and fraudulent calls claiming to be from bank customer service [3] Group 2: Interactive Sharing - A market vendor shared a personal experience of avoiding a scam by recalling previously learned anti-fraud knowledge, which resonated strongly with the audience and encouraged others to share their experiences [3] - This interactive approach shifted the audience from passive listeners to active participants, significantly enhancing engagement and knowledge retention [3] Group 3: Long-term Empowerment - The event successfully improved the financial literacy and risk awareness of the South Gate Farmers' Market community [5] - Guangfa Bank plans to continue similar grassroots financial education activities, aiming to extend financial knowledge to more communities and markets, thereby supporting consumer confidence and improving livelihoods [5]
浦发银行济南分行:靠浦一夏剧说成长,消保护航乐享生活
Qi Lu Wan Bao· 2025-06-18 09:32
Core Viewpoint - The event "Kao Pu Yi Xia Ju Shuo Cheng Zhang, Xiao Bao Hu Hang Le Xiang Sheng Huo" organized by SPD Bank Jinan Branch aimed to enhance financial security awareness among customers, particularly focusing on preventing telecom fraud, identifying illegal fundraising, and recognizing counterfeit currency [1][4]. Group 1: Event Overview - The event successfully invited 1,000 customer family members to participate, targeting young families [1]. - Educational materials such as the "Guide to Preventing Illegal Fundraising" and "Anti-Fraud Manual" were distributed, emphasizing the "three no principles": do not trust easily, do not transfer money, and do not disclose personal information [1]. - Interactive activities included a ring toss game for youth, which combined fun with financial safety education [3]. Group 2: Engagement and Impact - The event featured a high level of engagement, with the ring toss game attracting significant interest from participants, who could earn chances to play by answering questions [3]. - Over 1,500 promotional materials were distributed, reaching more than 1,500 individuals, thereby enhancing financial knowledge dissemination [4]. - The initiative reflects SPD Bank's commitment to a customer-centric service philosophy, aiming to strengthen customer loyalty and trust [4].