Core Insights - A villa in Shenzhen's Huashan City was sold for approximately 365 million yuan, setting a record for judicial auction prices in Shenzhen and surpassing similar properties in Beijing and Shanghai, making it one of the highest-priced residential properties in the national judicial auction market [1][3][8] Auction Details - The auction attracted over 180,000 viewers and involved six bidders, starting from a base price of 215 million yuan, which escalated to 365 million yuan after 118 rounds of bidding over four hours [1][3] - The final price represented a premium of 149 million yuan over the starting price, with a premium rate of 69.3%, breaking the previous record of 232 million yuan for a similar property in Shenzhen [3][8] Property Characteristics - The villa has a total area of 639.35 square meters, with a market listing price of 520 million yuan earlier this year, indicating a significant price difference of over 300 million yuan from the auction starting price [3][4] - It is part of a luxury residential community with only 48 standalone villas, emphasizing its scarcity and unique living experience, including a prime lakeside location and access to high-quality amenities [4][8] Market Trends - The judicial auction market for luxury properties in first-tier cities remains active, with significant interest in core assets. For instance, a property in Shanghai sold for 27 million yuan at a price of 500,000 yuan per square meter, and a property in Beijing saw a total transaction exceeding 300 million yuan [7][8] - The overall judicial auction market has shown growth, with a 62.48% increase in participation compared to the previous year, indicating a robust demand for high-quality assets [7][8]

Core Insights - A villa in Shenzhen's Overseas Chinese Town was sold for approximately 365 million yuan, setting a record for judicial auction prices in Shenzhen and surpassing similar properties in Beijing and Shanghai, making it one of the highest-priced residential properties in the national judicial auction market [1][3] Auction Details - The auction attracted over 180,000 viewers and involved six bidders, starting from a base price of 215 million yuan and escalating to 365 million yuan after 118 rounds of bidding over four hours [1][3] - The final price of 364 million yuan represented a premium of 149 million yuan over the starting price, with a premium rate of 69.3%, breaking the previous record for judicial auctions in Shenzhen [3][4] Property Characteristics - The villa has a total construction area of 639.35 square meters, with a market price previously listed at 520 million yuan, indicating a significant price difference of over 300 million yuan from the starting auction price [3][4] - This property is part of a limited development of only 10 standalone villas in the twelfth phase of the project, highlighting its scarcity and desirability in the luxury real estate market [4] Market Trends - The luxury judicial auction market in first-tier cities has remained active since 2025, with high-quality assets continuing to attract competitive bidding [7] - Nationally, the judicial auction market has seen a 62.48% year-on-year increase in participation, with a total of 591,200 bidders in the first three quarters of 2025, indicating a growing recognition of asset value in the market [7]

Core Insights - A villa in Shenzhen's Huashan City was sold for approximately 365 million yuan, setting a record for judicial auction prices in Shenzhen and surpassing similar properties in Beijing and Shanghai, making it one of the highest-priced residential properties in the national judicial auction market [1][3][11] Auction Details - The auction attracted over 180,000 viewers and involved six bidders, starting from a base price of 215 million yuan and escalating to 365 million yuan after 118 rounds of bidding over four hours [1][3] - The final sale price represented a premium of 149 million yuan over the starting price, with a premium rate of 69.3%, breaking the previous record for judicial auctions in Shenzhen [3][11] Property Characteristics - The villa, with a construction area of 639.35 square meters, was originally purchased for 188 million yuan in December 2010, reflecting a significant appreciation of over 176 million yuan over 14 years [4] - The property is part of a luxury community with only 48 standalone villas, emphasizing its scarcity and desirability [5] Market Context - The auction's high engagement reflects a broader trend in the luxury real estate market, where core assets continue to attract significant interest, even amid market adjustments [10][11] - The judicial auction market has shown resilience, with a notable increase in participation and transaction volume, indicating a robust demand for high-quality assets [10][11]

Core Viewpoint - A century-old mansion in Shanghai, known as a "net celebrity" location, has failed to attract bids after two rounds of auctions, leading to a price reduction of 53.34 million yuan. The property will be auctioned for the third time on September 25, with a starting price of 82.99 million yuan, down from 96.66 million yuan in the second auction [2][6]. Group 1: Property Details - The mansion is part of the "Liulin Bieye" historical building complex, built in 1924, and is a protected cultural heritage site in Shanghai. It has been a residence for several notable figures and has gained popularity as a filming location for TV dramas [3][5]. - The property features a total area of 346.66 square meters and a land area of 848.75 square meters, with a luxurious interior and a large garden. It currently has a rental agreement until 2029, generating a monthly rent of 67,500 yuan [5][6]. Group 2: Market Dynamics - Despite the historical significance and the limited supply of old mansions in Shanghai, the property has not attracted buyers due to perceived high pricing and ownership costs. The auction results indicate that the price may be considered unreasonable by potential buyers [6][7]. - The overall supply of old mansions in Shanghai is scarce, with only about 200 privately owned and available for sale. Recent high-value transactions in the luxury market highlight the potential for significant returns, yet the current auctioned property remains unsold [5][8]. Group 3: Buyer Behavior and Market Trends - The luxury real estate market is experiencing a shift, with buyers increasingly opting for new high-end properties that offer modern amenities and lower prices compared to older mansions. This trend is contributing to the declining interest in century-old properties [9][10]. - The auction failures of high-value properties reflect broader economic conditions and buyer financial constraints, indicating a challenging environment for luxury real estate transactions [8][10].