超级产品力
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产品力即硬通货:保利天系的价值确定性
Xin Lang Cai Jing· 2025-11-15 02:49
在行业从"规模竞速"彻底转向"品质深耕"的今天,一个清晰的市场逻辑正在浮现:产品力本身,已成为 超越周期的价值硬通货。 在此背景下,保利浙江以"天系时代"为载体,以其在杭州、温州等地的扎实 实践,为行业提供了一个观察产品力价值兑现的绝佳样本。 在解开限价的杭州市场,高端住宅的竞争逻辑已然改写。仅凭地段的传统价值认知,不足以支撑项目的 价值高度。产品力本身,正成为衡量项目价值更重要的标尺。 保利浙江"天系时代"战略精准把握这一趋势——只有将"超级产品力"做实做透,项目价值才能真正突破 地段的限制,实现价值的自主生长。位于杭州未来科技城的杭州保利·天奕,正是这一战略的典型样 本。项目持续热销,二次开盘最高单价房源更是让未科在2025年站上4万+的高度(数据来源于案场统 计),稳坐全杭州改善项目的人气之王。 杭州保利·天奕实景图,实际以交付为准 价格与市场的双重认可,印证了杭州保利·天奕产品价值的成功兑现。这一切,源于对"超级产品力"的 极致追求与系统性落地。前瞻的超级底盘规划,通过全抬高地库实现的人车分流,奠定了安全舒适的社 区基底。内嵌约6万方"一环三景六园"的立体园林、近万方多元会所与全龄架空层空间,并将自然 ...
华宝国际旗下嘉豪食品直面供应链波动 聚焦提鲜类核心品类
Zheng Quan Ri Bao Wang· 2025-09-30 06:11
Core Insights - The meeting held by Jiahao Foods, a subsidiary of Huabao International Holdings, focused on summarizing sales performance and strategizing for the second half of the year, aiming for a breakthrough in performance [1] - The CEO of Jiahao Foods highlighted both achievements in certain regions and challenges posed by supply chain fluctuations and changing consumer demands [1] - The strategy for the second half of the year will center around "super product power," with an emphasis on core categories and integrated online and offline channels [1] Sales Performance and Strategy - Regional sales leaders reported on their performance and strategies, showcasing a variety of approaches tailored to different market characteristics [1] - Some regions are focusing on expanding into lower-tier markets, while others are targeting core city customers, leading to notable practices in category promotion and project collaboration [1] - A special discussion on the "super product power" of chicken essence was held to address market feedback and identify core pain points for future product iterations and marketing strategies [1] Leadership and Execution - The Chairman and CEO of Huabao International emphasized the importance of market insights and collaborative execution to overcome bottlenecks and drive growth [2]