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用好电商平台助农兴村
Ren Min Wang· 2025-08-23 01:23
Group 1 - The core viewpoint of the article emphasizes the importance of promoting agricultural product consumption through the development of rural e-commerce, which is seen as a key driver for rural revitalization and increasing farmers' income [1] - The Chinese government has implemented various policies to support high-quality development of rural e-commerce, including initiatives like "Express Delivery into Villages" and "Internet + Agricultural Products" [1] - Recent data shows that the number of rural internet users in China has reached 322 million, with an internet penetration rate of 69.2%, indicating a gradual reduction in the urban-rural digital divide [1] Group 2 - Despite the increase in internet penetration, challenges remain regarding farmers' digital literacy, which hinders the full potential of agricultural products and affects farmers' ability to benefit from the digital age [2] - Enhancing digital literacy is crucial, requiring a targeted approach to create a training system suitable for rural areas, supported by collaboration among government, platforms, and educational institutions [2] - The restructuring of algorithm logic is essential to prevent quality agricultural products from being marginalized in e-commerce, with a focus on optimizing algorithm recommendations to support fair competition [2] Group 3 - Establishing a solid governance foundation is necessary to address issues like misinformation and marketing tactics in the e-commerce space, with platform companies needing to take responsibility for ensuring the authenticity of product information [3] - The integration of digital technology is expected to transform farmers from mere recipients of technology into value creators, ultimately benefiting rural revitalization and providing sustainable momentum for development [3]