星星酒店预订营销经理周荃向中新经纬介绍，今年暑期房间整体预订率与去年同期基本持平，暑期等旅游旺季一般提前一个月就会满房。 正值暑期出行旺季，家有4岁女儿的广州白领李黎（化名）近日做起了出行攻略。 "以前没有小孩的时候住酒店只考虑硬件设施，现在基本上只看亲子酒店，尤其是那种可以亲近自然设施又还不错的野奢酒店。"在"妈妈群"里被种草了几 家颇具特色的野奢酒店后，李黎无奈地发现，自己下手晚了，多家主打亲子的野奢酒店"已满房"。 提前一个月"满房" 野奢酒店是选址于山林、沙漠等自然景观区的高端住宿业态，通过融合自然野趣与奢华服务满足个性化消费需求。行业主要面向中等消费群体，提供私密 汤池、生态景观等特色服务。 中新经纬在携程等第三方平台上看到，部分主打亲子的野奢酒店在整个暑期几乎都是满房状态。多家野奢酒店工作人员告诉中新经纬，旺季一般提前一个 月就会满房，消费者需要更早预订。 以宁夏中卫沙漠星星酒店（下称星星酒店）为例，目前该酒店8月基本已经满房。该酒店有沙景木屋和沙景房两种基础房型和少量特色房型，只有少数日 期定价为7580元一晚的禅意套房还可预订。 该酒店官网显示，星星酒店是中国国内首个以沙漠观星为主题的酒店，它 ...

Core Insights - The Ice Lake Manor, which embodies 3,000 years of Western Region wine culture and integrates ancient Silk Road civilization with Tianshan ecological aesthetics, is set to open in September 2025 [1][3]. Group 1: Location and Cultural Significance - The Tianshan Ice Lake Resort is located between the 5,445-meter Bogda Peak and a glacier, relying on the Tianshan Ice Lake Winery, the first professional winery in Xinjiang [3]. - The resort is situated near the ancient Silk Road's new northern route and the historical Northern Court Protectorate during the Han and Tang dynasties, just 16 kilometers from Tianshan Tianchi [4]. Group 2: Unique Offerings and Experiences - The resort will offer a living cultural heritage of brandy wine, merging 3,000 years of wine history and ancient Silk Road culture with modern ecological aesthetics [6]. - Five core experiential offerings include: 1. Limited edition single-barrel brandy private collection [7]. 2. A pilgrimage to brandy wine culture [9]. 3. A world brandy wine museum showcasing 3,000 years of Western wine history and ancient brewing tools [12]. 4. Five vertical landscape ecological healing experiences, including snow mountains, vineyards, forests, wetlands, and ice lakes [14]. 5. Luxurious forest accommodations with amenities such as a pet-friendly environment, sports facilities, and children's playgrounds [16]. Group 3: Accessibility and Location Advantages - The resort boasts a prime location with quick access to various attractions: 7 minutes to Fukang City, 15 minutes to Tianshan Tianchi, and 50 minutes to Tianshan International Airport [18]. - A 2-hour transportation circle covers key airports, cities, and scenic spots, enhancing its appeal as a tourist destination [18]. Group 4: Membership and Promotions - A membership system will be launched, inviting guests to unlock five different "landlord" identities [21]. - During the trial operation period, guests can enjoy various discounts and cultural experiences, including free guided tours and wine tastings [21]. - A promotional campaign encourages social media engagement, offering a complimentary bottle of wine for participants [21].