Core Insights - The article highlights the increasing demand for convenient and secure financial services among the aging workforce in China, particularly focusing on the "silver-haired employment" group [1][2] - Xiangtan Tianyi Rural Commercial Bank is actively addressing this need by implementing a "three visits" service model, which includes visiting enterprises, farmers, and merchants to enhance financial service accessibility [1][2] Group 1: Financial Services Initiatives - The bank has set up mobile service teams to bring banking services directly to the workplace, facilitating the opening and activation of salary accounts for over 150 employees at a local food company [1] - Additional services provided include SMS alerts, WeChat binding, and mobile banking activation, ensuring the safety and convenience of financial transactions for employees [1] Group 2: Financial Literacy and Fraud Prevention - The bank conducted a financial literacy session in the packaging workshop, focusing on fraud prevention and awareness, using local dialect to communicate effectively [2] - The session included real-life examples of scams and distributed materials on anti-counterfeiting, anti-fraud, and anti-money laundering, enhancing the employees' risk awareness [2] Group 3: Community Engagement and Future Plans - The initiative reflects the bank's commitment to serving the local community and adapting to the new trends in "silver-haired employment" [2] - The bank plans to continue innovating its service offerings and strengthen partnerships with enterprises and communities to build a robust financial safety net for the aging population [2]