Core Viewpoint - Kaizhi Le International (02122) has experienced a significant stock price surge, with a 160% increase yesterday and nearly 30% today, totaling over 350% growth this month, indicating strong market interest and investor confidence in the company's strategic direction in the trading card game (TCG) sector [1] Company Summary - Kaizhi Le International announced a strategic entry into the TCG market, starting with a partnership with the globally recognized IP Pokémon for operational services [1] - The first official Pokémon card dojo opened in Beijing on September 10, marking a significant milestone for the company in this new venture [1] - The company plans to seek collaborations with more international and domestic popular IPs and card manufacturers in the future [1] Industry Summary - The global TCG market size has surpassed $12 billion in 2024, with the Chinese market experiencing growth rates exceeding 40% for three consecutive years [1] - Card games are becoming increasingly popular among Generation Z consumers due to their strong social attributes, collectible value, and the trend towards esports [1] - Kaizhi Le aims to leverage this opportunity by collaborating with leading brands to establish a comprehensive business chain that includes offline sales, experiential activities, and event operations [1]

Group 1 - The company, Kaizhile International, is strategically entering the trading card game (TCG) market by partnering with the globally recognized IP, Pokémon [1] - The first official Pokémon trading card dojo in Beijing will open on September 10, 2025, at the Huiju Shopping Center [1] - The global TCG market is projected to exceed $12 billion in 2024, with the Chinese market experiencing growth rates over 40% for three consecutive years [1] Group 2 - The Pokémon official card dojo, created by Pokémon (Shanghai) Toy Co., Ltd., offers an immersive experience combining retail, card battles, and social interactions [1] - The dojo features two main components: TCG experience services, including beginner training, card battles, and official events, and product sales, offering Pokémon trading cards and related merchandise [1] - The board believes that Pokémon, as one of the most influential IPs globally, aligns well with Kidsland's mission of creating high-quality play experiences [2]