和企业经营者交流，许多人常把"脑子要活"挂在嘴边。的确，企业发展不可能永远固守"舒适圈"，经营 者能否凭灵活头脑适时开辟新赛道，一定程度上决定着企业能否长久保持生机活力。 上海建国东路一家冷鲜肉店铺一度动起了"跨界"的主意。为拓展消费群体，吸引来去匆匆的上班族，店 里想尝试卖蒸包子。 然而，按以往相关要求，包子铺的现制现售区域和生鲜肉销售场所要隔10米以上，或有可密闭遮盖的防 护罩等防护措施。但这家冷鲜肉店面积有限，"螺蛳壳"里难"做道场"。 怎样走出死胡同？针对"落伍"条款，上海审批部门在走访调研基础上，发布新版食品经营许可审查细 则。根据新规，门店可以在两个区域间竖起玻璃门作为防护隔断，问题迎刃而解。 如今，门店已进行试运营，同样的门店面积，销售额达到了过去只做生鲜肉、预包装食品的10倍以上。 开辟新赛道，主体是企业，却不只是企业自己的事，营商环境同样至关重要。"便利店摊蛋饼打盒 饭""网订柜取早餐""预包装零食店制售咖啡面包"……类似的案例中，面对棘手诉求，监管部门没有简 单地说"不行"，而是一起研究"怎样能行"，帮助新业态健康规范发展。这样一种"有解思维"，呵护的是 创新创造活力，激发的是企业发展潜力 ...

Core Insights - The Fengjing Town's first large commercial complex, Fangyuanhui Shopping Center, is set to open on December 26, 2025, with proactive support from the Shanghai Jinshan District Market Supervision Bureau to ensure a smooth launch [1] Group 1: Project Preparation and Approval Process - A "one-stop" service team has been established to assist merchants with the application process, providing on-site guidance and addressing queries related to business licenses and food operation permits [3] - A "green channel" for license processing has been implemented, allowing for expedited approvals, with 57 business licenses completed and 19 food service units operating with valid permits before opening [3] Group 2: Safety and Compliance Measures - A total of 43 special equipment units, including escalators and passenger elevators, underwent a pre-opening inspection, identifying and rectifying three safety hazards [4] - Key merchants were guided in the mandatory inspection of measuring instruments, with all 16 electronic scales passing the required checks to prevent measurement fraud [4] Group 3: Ongoing Regulation and Consumer Protection - The Market Supervision Bureau emphasizes legal education for merchants, focusing on responsibilities related to product quality and consumer disputes, ensuring compliance from the start of operations [5] - The initiative includes training delivery to delivery personnel to enhance food safety monitoring, creating a collaborative regulatory environment [5] - Future efforts will focus on continuous oversight and consumer rights protection, aiming to establish Fangyuanhui as a trusted and high-quality commercial destination [5]