Core Viewpoint - The article discusses the rapid growth and challenges faced by Baili Foods, a Chinese condiment supplier, as it attempts to navigate the IPO process amidst a complex distribution network and regulatory scrutiny [1][2]. Financial Performance - Baili Foods reported a revenue of 1.912 billion and a net profit of 276 million, with a significant growth trajectory from 1.261 billion in 2022 to 1.912 billion in 2024, achieving an average annual growth rate of 43.3% [3][7]. - The company's net profit for 2024 reached 276 million, surpassing that of major competitors in the condiment industry [7]. Sales and Distribution Strategy - The company has established a network of 54 sales points across the country and signed contracts with over 1,000 distributors, with sales personnel making up nearly 30% of its workforce [4]. - In 2023, Baili Foods generated 1.09 billion in revenue from offline sales, accounting for 67.92% of total revenue [6]. Customer Base and Product Portfolio - Baili Foods has developed a symbiotic ecosystem with major clients, including chain restaurants and retail outlets, with core products like salad dressings and tomato sauces contributing 75% of revenue [5][6]. - The company exports its products to over 30 countries, competing with established foreign brands in the Chinese market [7]. Challenges in Distribution Network - The reliance on distributors has raised concerns, as the top five distributors account for less than 5% of total purchases, and unusual activities, such as the rapid establishment and subsequent cancellation of distributors, have been noted [8][10]. - The sudden cancellation of distributors raises questions about the authenticity of sales data and compliance with regulations, which could attract regulatory scrutiny [11][14]. Governance and Ownership Structure - Baili Foods is characterized by a highly concentrated ownership structure, with the actual controllers holding 66.95% of the shares, indicating strong family governance [13]. - The company has attracted attention from major food industry investors, suggesting a significant interest in its potential for growth and market positioning [13][14]. IPO Prospects - The company is seen as a critical case study for the capital market's evaluation of supply chain enterprises, with its ability to demonstrate compliance and operational integrity being pivotal for its IPO success [2][14][15].