Core Insights - a2 Milk Company has showcased its commitment to the Chinese market by renewing its strategic partnership with China Agricultural Reclamation Shanghai Co., Ltd. at the 8th China International Import Expo, aiming for high-quality development in China [1][2] Group 1: Strategic Partnership - The renewed agreement between a2 and China Agricultural Reclamation will expand the import and distribution of a2's high-end dairy products, enhancing their presence in the Chinese market [2][3] - a2 has been a significant player in the Chinese infant formula market, becoming the fourth largest brand, largely due to its long-term collaboration with China Agricultural Reclamation [3][4] Group 2: Product Innovation - a2 has developed a range of products targeting different life stages, including infant formula enriched with high levels of HMO, designed to closely mimic the nutritional structure of breast milk [3][6] - The company emphasizes a research-driven approach to product innovation, continuously enhancing its "family nutrition solutions" to meet diverse consumer needs [6][7] Group 3: Market Positioning - a2 positions itself as a leader in A2 protein dairy products, focusing on quality control and innovation to meet the nutritional demands of Chinese families [4][6] - The company aims to leverage scientific research to support health management across various demographics, including mothers and the elderly, by promoting the benefits of A2 protein [6][7]

在第八届中国国际进口博览会上，新西兰a2牛奶公司第八次全勤亮相，不仅旗下明星产品悉数登场，更借进博会窗口，与中国农垦控股上海有限公司再 度扩容战略合作伙伴协议，进一步推进a2在中国市场的高质量发展。 a2牛奶公司进博会展台。（受访者供图） "对a2而言，中国市场是不可替代的。在中国持续扩大高水平对外开放的进程中，a2是参与者，也是持续受益者。"a2牛奶公司首席执行官David Bortolussi表示，"进博会不仅为我们提供了一个展示新产品和科研成果的窗口，更是一个与中国市场共建共享的重要平台。八年来，我们在这里与合作伙伴 共同见证科研创新成果的加速落地，也持续推进产品与服务的全面升级。" 据悉，在本届进博会上，a2牛奶公司与中国农垦（集团）总公司旗下的中国农垦控股上海有限公司正式签署了战略合作升级协议。根据协议，双方将在 原有的独家进口及分销合作的基础上，进一步拓展a2新西兰原产高端乳品中的核心品类。将更具代表性、更能体现a2高端乳制品全球创新实力的旗舰产品通 过跨境电商渠道直接带给中国消费者。 "我们与中国农垦的此次新的战略合作签署，不止是渠道层面的扩容，更是在高端品类引进、合作模式深化、战略协同机制上再 ...

Core Insights - The article discusses a shift in the perception of aging in contemporary Chinese society, where middle-aged and elderly individuals view age as a new turning point rather than a decline in physical capabilities [1] - It highlights the importance of brain health and nutrition, particularly the role of milk, specifically A2 protein milk, in supporting cognitive function and overall well-being for older adults [1][6] Research Findings - A recent clinical study published in The Journal of Nutrition, Health and Aging involved a sample of Chinese elderly aged 65 to 75, comparing the effects of A2 protein milk versus regular milk containing A1 protein over a 90-day period [2] - Results showed significant cognitive improvements in the A2 milk group, with a 20% increase in Montreal Cognitive Assessment (MoCA) scores compared to 8.6% in the control group, and a 22% improvement in auditory verbal learning test scores versus 14% in the control group [3] Health Benefits - Participants consuming A2 milk reported better overall daily functioning, including improved sleep quality, increased grip strength, and enhanced social interactions, indicating a revitalization of physical vitality and life control [4] - The A2 group also experienced a 25% increase in serum vitamin D levels, which is beneficial for bone health, immune function, and neurological health, suggesting a comprehensive support system from body to brain [4] Nutritional Insights - The article emphasizes the importance of choosing the right type of milk for older adults, as their ability to absorb nutrients declines with age. It suggests that A2 protein milk may be a more suitable option for those experiencing digestive issues with regular milk [5] - A2 protein is a natural type of protein found in most mammals' milk, and studies indicate that A1 protein can cause gastrointestinal discomfort and inflammation, making A2 milk a preferable choice for many elderly individuals [5] Company Initiatives - a2 Milk Company, a New Zealand-based company specializing in A2 protein dairy products, is committed to researching the long-term health impacts of A2 protein on aging populations and has developed a range of products tailored for older adults [8] - The company has launched several milk powder products specifically designed for individuals over 50, incorporating probiotics, DHA, EPA, and other nutrients to support gut health, cognitive function, and bone strength [8] Future Directions - The CEO of a2 Milk Company emphasized the importance of scientific validation for the health benefits of A2 protein in elderly populations and the company's commitment to providing reliable products that promote vitality and health [9] - The company aims to continue its research-driven approach to develop precise, safe, and scientifically-backed nutritional solutions for older adults, making health maintenance accessible and practical for everyone [9]

Core Insights - The Australian Open has announced a historic partnership with a2 Milk, making it the first official milk partner in the tournament's 120-year history, highlighting the collaboration between a premier sporting event and a high-end dairy brand [1][4]. Group 1: Partnership Details - The partnership aims to provide elite athletes with comprehensive nutritional support, extending the health benefits of a2 Milk to both the players and the audience [4]. - a2 Milk is recognized for its unique advantage of containing only A2 protein, which has allowed it to lead the high-end dairy market in Australia for 25 years [4][5]. - The collaboration is seen as a significant milestone for a2 Milk, reinforcing its premium brand positioning and enhancing its visibility among consumers and elite athletes [5]. Group 2: Product Offerings and Innovations - a2 Milk has developed a full range of products catering to different age groups, including fresh milk, long-life milk, infant formula, children's milk, adult milk, and milk for seniors, promoting a comprehensive nutritional solution for families [4]. - Recently, a2 Milk introduced "0 Lactose Milk" in the Chinese market, targeting consumers with both A1 protein and lactose intolerance, showcasing its commitment to product innovation and market expansion [4]. Group 3: Future Outlook - The partnership is expected to foster a new chapter in promoting a healthy lifestyle, with a2 Milk planning to engage in innovative activities alongside the Australian Open to enhance consumer experience globally [5].

权威机构调研最新实证：为运动人群关节健康提供科学答案 当代都市人群对健康的追求日益迫切，运动健身成为生活常态，但关节不适、运动后体能恢复慢等问题却频繁困扰着大家。针对这一痛点，国家一级学术性 组织中国医药教育协会发起 "营养品功能评估研究项目"，旨在通过科学调研验证乳制品对关节健康改善的助力作用 —— 而 a2 紫吨吨行动力成人奶粉（a2 MOVE），正是此次调研的指定乳制品。 本次调研聚焦每周至少运动 1 次、且存在关节不适的 30-45 岁中青年人群，通过 12 周的跟踪观察与数据统计，得出了积极结果：饮用 a2 紫吨吨行动力成人 奶粉 12 周后，参与者静息状态下关节不适下降约 64%，久坐后关节不适在 11 周时便下降 68%；尤其针对徒步爱好者，12 周后静息与久坐关节不适分别下 降90% 和70%，6 周观察到明显改善。此外，调研还发现，参与者胃肠道不适 3 周内下降 85%，运动后疲劳程度、肌肉酸痛分别降低 31% 和 33%，精力提 升 12%，运动恢复天数稳定在 1.5 天左右。 在乳制品行业，科学研究与实证数据愈发成为产品品质的核心支撑。a2牛奶公司自成立以来，便以"只专注于A2型蛋白质科 ...