事项 8月18日晚，公司自有品牌KTC发布AI眼镜、AI智能一体机、电竞显示器等产品。 国信电子观点 1）公司自有品牌KTC发布AI眼镜、AI智能一体机、电竞显示器等产品，进一步丰富公司自有品牌显示产品矩 阵。公司自有品牌KTC与豆包大模型深入合作，将AI大模型赋能眼镜及移动智慧屏，公司产品拓展AI显示终 端，是AI端侧应用的载体，在AI应用加速发展背景下有望受益。 点击 关注我们 核心观点 2）我们认为，公司自有品牌持续推出创新类显示产品，扩充产品矩阵，同时公司自有品牌海外市场拓展顺 利，"新消费+全球化"带领创新类显示产品成为公司新的增长引擎，维持"优于大市"评级。 评论 "新消费+全球化"带领创新类显示产品成为公司新的增长引擎 公司创新类显示产品覆盖电竞、美妆、居家、直播等多元化场景，公司自有品牌KTC在8月18日发布AI眼镜、 AI智能一体机、电竞显示器等产品。公司旗下自有品牌KTC显示器在2024年位列中国除港澳台地区电竞显示 器线上零售销量第三名，KTC移动智慧屏在生产制造型供应商出货量位列全球第一名。同时，自有品牌KTC在 海外市场表现亮眼，2025年Prime day销量同比增长381%，GM ...

Investment Rating - The investment rating for the company is "Outperform the Market" (maintained) [2][3] Core Views - The company has successfully launched AI glasses, AI smart all-in-one machines, and gaming monitors under its own brand KTC, further enriching its product matrix. The collaboration with Doubao's large model enhances the AI capabilities of these products, positioning them to benefit from the accelerating development of AI applications [3][4] - The company is expected to see revenue growth of 17.5% in 2025, 13.2% in 2026, and 8.8% in 2027, reaching 18.321 billion, 20.737 billion, and 22.552 billion yuan respectively. Net profit is projected to grow by 24.1%, 24.5%, and 12.7% during the same period, reaching 1.035 billion, 1.289 billion, and 1.452 billion yuan respectively. The current stock price corresponds to P/E ratios of 16.6, 13.3, and 11.8 for the years 2025, 2026, and 2027 [3][8] Summary by Sections Product Launch and Market Expansion - The company launched innovative display products that cater to diverse scenarios such as esports, beauty, home use, and live streaming. The KTC brand ranks third in online retail sales of gaming monitors in China (excluding Hong Kong and Macau) for 2024, and the KTC mobile smart screen ranks first globally in terms of shipment volume among manufacturing suppliers [4][8] - The KTC brand has shown impressive performance in overseas markets, with sales during the 2025 Prime Day increasing by 381% year-on-year and GMV growing by 348%. The gaming and mobile smart screen products are leading in rankings on Amazon in Japan and the US [4][8] AI Product Features - The KTC AI glasses feature a lightweight frame made of high-strength nylon, weighing 39g, and are equipped with a flagship Snapdragon AR1 chip, a 12-megapixel Sony IMX681 camera, and an array microphone. The glasses support live streaming, voice navigation, and music playback, with a battery life of 4 hours and standby time of 38 hours. The AI interaction capabilities are enhanced by the Doubao large model, enabling functions such as AI flash notes, image recognition, and translation [4][6] - The KTC AI smart all-in-one machine is powered by a high-performance 8-core chip with 8+128GB memory and an 8-megapixel AI camera. It integrates with the Doubao large model for enhanced AI performance across various applications including daily office tasks, online learning, and live streaming [6][8]