Core Viewpoint - Mousse Co., Ltd. has demonstrated stable performance in its annual report, achieving a revenue of 5.603 billion yuan, a slight increase of 0.43% year-on-year, and a net profit of 767 million yuan, reflecting the company's operational stability [1] Group 1: Financial Performance - The company reported a revenue of 5.603 billion yuan for the year, with a year-on-year increase of 0.43% [1] - The net profit attributable to shareholders reached 767 million yuan, showcasing the company's robust financial health [1] Group 2: Strategic Initiatives - Mousse Co., Ltd. focuses on three strategic pillars: product innovation, operational efficiency, and brand upgrading, which are expected to maintain its core competitiveness [1] - The company aims to become an innovation-driven high-tech enterprise within five years, emphasizing its commitment to AI technology in its sleep solutions [2] Group 3: Product Development - The newly launched AI smart mattress T11+ features a millisecond response rate and upgraded AI "Tide Algorithm 2.0," providing personalized sleep experiences [1][2] - T11+ integrates with smart home systems, offering a comprehensive smart sleep solution that includes sleep monitoring and health recommendations [2] Group 4: Market Positioning - Mousse Co., Ltd. is positioned as a leader in the health sleep sector, targeting the mid-to-high-end market with its "healthy sleep system overall solution" [1] - The company is capitalizing on the growing "sleep economy" and the shift towards smart home solutions, positioning itself advantageously in the evolving home furnishings industry [1][3] Group 5: Customer Engagement - The company has developed a 360° digital butler service system to provide personalized and comprehensive customer service, enhancing customer loyalty and retention [3] - Mousse Co., Ltd. aims to create value for users and improve customer stickiness through its membership benefits and superior service offerings [3]

Core Viewpoint - The company demonstrates resilience in maintaining growth despite a slowing macroeconomic environment, achieving a revenue of 5.603 billion yuan and a net profit of 767 million yuan in 2024, while continuing a high cash dividend strategy [1] Group 1: Financial Performance - The company reported a revenue of 5.603 billion yuan and a net profit of 767 million yuan for the year 2024, showcasing strong growth [1] - The company announced a cash dividend of 10 yuan per 10 shares, reflecting its commitment to shareholder value [1] - The total cash dividends distributed since its listing in 2022 exceed 1.1 billion yuan, indicating a consistent return strategy [6] Group 2: Technological Advancements - The company is actively transforming its product line with AI at its core, creating a technology ecosystem that includes hardware, algorithms, and services [1] - In 2024, the company increased its R&D expenditure to 205 million yuan, a year-on-year growth of 10.51%, representing 3.66% of its revenue [2] - The flagship product, T11+ AI smart mattress, utilizes advanced algorithms and multi-dimensional monitoring for personalized sleep management [3] Group 3: Market Trends and Opportunities - The global mattress market is projected to grow from 67.4 billion USD in 2023 to 76.7 billion USD by 2028, with the Chinese market expected to grow from 69.3 billion yuan to 77.4 billion yuan in the same period [2] - The penetration rate of smart mattresses in China is currently below 5%, indicating significant growth potential compared to developed countries [2] - The company is leveraging national policies promoting "old-for-new" initiatives to enhance consumer willingness to upgrade, resulting in a 313% year-on-year increase in leads from replacement channels [4] Group 4: Strategic Partnerships and Research - The company collaborates with prestigious institutions like MIT and the China Sleep Research Society to advance research in sleep disorders and health management [3] - The company aims to evolve its products into a medical-grade health sleep management platform, targeting various market segments including the elderly and wellness institutions [3] Group 5: Shareholder Engagement - The company has implemented a robust shareholder return mechanism, with a dividend payout ratio of approximately 50% and a high dividend yield of 5.59% [6] - The company has repurchased 3.93 million shares, costing about 112 million yuan, enhancing shareholder value [6] - Institutional investors have shown increased interest, with major funds like China Life and Guangfa Fund increasing their holdings in the company [6]