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巨头阴影下,抖送如何靠聚合配送 2.0 杀出重围?
Sou Hu Cai Jing· 2025-06-13 17:44
Core Insights - The article highlights the emergence of DouSong as a significant player in the instant delivery market, traditionally dominated by giants like Meituan and Ele.me, by identifying and addressing industry pain points [1][4][8] Industry Context - The instant delivery industry is characterized by a facade of prosperity coupled with underlying contradictions, creating opportunities for new entrants like DouSong [3] - Traditional delivery models have fragmented capacity resources across different platforms, leading to high delivery costs and inefficiencies, particularly during peak hours [5] DouSong's Strategy - DouSong positions itself as a pioneer in aggregated delivery services, integrating multiple logistics platforms to create a "super capacity pool" that allows merchants to access diverse rider resources from a single platform [4] - The company has invested heavily in developing an intelligent scheduling system that utilizes advanced AI algorithms to optimize order allocation and route planning, ensuring faster delivery times [4][7] Technological Innovations - The AI scheduling system enables real-time data analysis, allowing for optimal decision-making in order distribution and route optimization, significantly improving delivery efficiency [4][7] - DouSong's multi-channel order collaboration system addresses the "data silo" issue by enabling data interoperability with major platforms like Meituan and Ele.me, facilitating centralized order management [7][10] Market Positioning - DouSong's success is attributed to its ability to identify industry pain points, maintain a technology-driven innovation approach, and create a win-win ecosystem through continuous exploration and adaptation [8]