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“双千家店”工程启动,同仁堂科技公司开启终端新生态
Core Insights - The event "Entering Tongrentang, Exploring Traditional Chinese Medicine Culture" marks the launch of the "Double Thousand Stores" initiative aimed at reshaping the retail ecosystem of traditional Chinese medicine [1][3] Group 1: Initiative Overview - The "Double Thousand Stores" project, initiated in July 2025, focuses on transforming partner stores from traditional pharmaceutical sales to comprehensive health services, emphasizing "product strength, service strength, and marketing strength" [3] - The initiative aims to empower terminal upgrades through systematic innovation, injecting new development momentum into the century-old brand [1] Group 2: Supply Chain and Digital Transformation - The company implements a resource allocation strategy to prioritize the stable supply and quality control of 29 key product specifications, reinforcing the product foundation for terminal services [6] - One of the highlights of the "Double Thousand Stores" initiative is the introduction of AI-driven health assessment and diagnostic tools, simulating traditional Chinese medicine practices to provide personalized health management solutions [8][9] Group 3: Marketing and Customer Engagement - The company is developing a diverse and replicable event system, including seasonal health festivals and cultural experience days, to enhance customer engagement and promote the principles of scientific health management [11] - These activities aim to create a sustainable consumption loop, fostering customer loyalty and integrating traditional Chinese medicine culture into daily life [11] Group 4: Future Directions - The successful launch of the initiative signifies a transition from top-level design to regional implementation, with plans to collaborate with more quality terminals to share brand resources and build service capabilities [13] - The company aims to write a new chapter in health services, making the wisdom of the century-old brand accessible to a wider audience in the context of revitalizing traditional Chinese medicine [13]
第三届湖北食博会本周启幕 百余家创新企业共谋发展
Chang Jiang Shang Bao· 2025-12-09 23:34
Core Insights - The third Hubei Food Industry Chain Expo will be held from December 12 to 14 in Wuhan, featuring 13 provincial exhibition groups and over 100 innovative companies [1][2] - The expo aims to align with national and provincial food industry trends, focusing on resource integration and addressing market demands through four key thematic areas [1] - The event will showcase regional specialties from various provinces, emphasizing the diversity of China's food industry [2] Group 1 - The expo will feature major industry players such as COFCO and Moutai, alongside emerging companies focusing on health snacks and new beverage trends [2] - A "Health Living Experience Zone" will be established, introducing AI smart consultation services for personalized dietary advice [2] - The event will promote the concept of "food as medicine," showcasing 106 types of health-oriented foods and encouraging a new consumer mindset [2] Group 2 - The expo will coincide with the 33rd China Food Expo and other related events, enhancing resource aggregation and driving high-quality development in Hubei's food industry [3]