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80元起下单中高端酒店的“酒店界拼多多”狂奔一年多
Mei Ri Jing Ji Xin Wen· 2025-11-27 13:29
原本,今年有两件事被寄望可为酒旅行业带来新增量,分别是"京东酒旅"跨界入局和被称为"滴滴订 房"的C2B(消费者到企业)新模式出现。 随着2025年进入倒计时,各大酒店又到了"展望来年"的时候。11月中旬,一家酒店的总经理林杨去集团 开完会后,拿到了2026年的营收目标——比2025年多了400万元。在平均房价等酒店关键运营指标持续 下滑的当下,林杨表示,他还不知道去哪里寻找增量。 但时至今日,酒店从上述事件中获得的收益似乎并不明显。近期,《每日经济新闻》记者采访了多位酒 店业内人士,从结果来看,无论是京东酒旅还是C2B新模式,均还未带来多少新订单。 C2B即消费者出价、酒店接单模式,与现有的酒店提供房间、消费者选购模式颇为不同。一个名为"惠 选订房"的平台,是该模式的代表。2024年9月至今的这一年多时间里,该平台出现在众多城市的高铁站 广告屏上。但是,今年11月下旬,平台创始人马昭德在接受《每日经济新闻》记者(以下简称NBD) 采访时坦言,该模式目前推广进展不理想。 据马昭德介绍,平台原计划2025年接入3万家酒店,但目前只接入了不到1万家,平台上每个月有近2万 订单,退订率却达到50%。 未来,市场推广 ...
比0.99元羊毛更重要的,是跟AI砍价的快乐
量子位· 2025-11-12 12:07
Core Viewpoint - The article discusses the creative and humorous ways users are leveraging AI, specifically the Kimi Agent, to negotiate lower subscription prices during the Double Eleven shopping festival, highlighting the effectiveness of emotional appeals and playful tactics in bargaining [1][18]. Group 1: User Strategies for Bargaining - Users are employing various tactics to negotiate the Kimi Agent subscription price down to 0.99, including emotional appeals and playful language [1][2]. - Strategies include pretending to be in dire situations, using poetic language, and even adopting historical personas to persuade the AI [4][8][11]. - The article emphasizes that patience and creativity are key in successfully negotiating with the AI [15][16]. Group 2: Promotional Details - The promotional offer allows new users to subscribe for 0.99 for the first month, with the regular price resuming in the following month [18]. - Existing users can extend their subscription by sharing the discount link with new users, creating a community-driven promotional strategy [18][20]. - The promotion runs from Double Eleven until the 25th of the month, indicating a limited-time opportunity for users [18]. Group 3: User Experience and Feedback - Users express a sense of achievement and enjoyment from interacting with the Kimi Agent, noting its advanced capabilities and engaging personality [22][23]. - Feedback from users suggests that the AI feels lifelike and responsive, enhancing the overall experience of negotiating [24]. - The article concludes with a call for readers to share their own experiences and strategies, fostering community engagement [25].