Summary of Shenzhou Taiyue's Conference Call Company Overview - **Company**: Shenzhou Taiyue - **Industry**: Mobile Gaming Key Financials - **2024 Total Revenue**: 64.52 billion CNY, up 8.22% YoY - **2024 Net Profit**: 14.28 billion CNY, up over 60% YoY - **2024 Game Revenue**: 46.62 billion CNY, with overseas revenue exceeding 50% - **Key Titles**: "Sunrise City" contributed 34 billion CNY, "War Fire and Order" contributed 10 billion CNY - **Q1 2025 Revenue**: 13.23 billion CNY, with a net profit of 3.29 billion CNY, slightly down YoY due to peak performance in the previous year [2][3] Game Development and Strategy - **New Game Releases**: Plans to launch two new SLG mobile games (code-named DL and LVA) in H2 2025, with three additional SLG games expected by Q2 2026, accelerating release cadence to five games per year [2][5] - **Long-term Strategy**: Commitment to long-term operation of SLG games, anticipating stable revenue and profit from new titles [2][5] - **Market Focus**: 50% of game revenue comes from North America, primarily the U.S. [4][11] Business Segments - **Server Cluster Business**: Achieved breakeven last year, expected to improve further this year [6] - **Cloud and AI Services**: Integration of cloud and AI services aimed at supporting Chinese companies going global, serving over 300 clients [6][17] - **SaaS Revenue**: Accounts for approximately 40%-50% of cloud business revenue, with double-digit growth in recent years [17] Regulatory and Market Environment - **Government Policies**: Encouragement of game exports positively impacts business development and improves market sentiment, increasing industry valuation confidence [7] - **U.S. Court Ruling**: Monitoring the ruling allowing bypassing Apple's iOS store for payments, which could reduce costs and enhance profitability [8] Game Performance Insights - **"Sunrise City"**: Revenue fluctuated significantly in 2024 due to competition, with a focus on ROI leading to reduced marketing spend [9] - **"War Fire and Order"**: Maintained stable revenue performance [9] Future Outlook - **2025 Revenue and Profit Projections**: Dependent on the performance of key products and new releases, with a focus on maintaining revenue stability and effective marketing strategies [18] - **Governance Structure**: Highlighted as a strong foundation for future growth [19] Additional Notes - **Art Production Costs**: Art production accounts for about 40% of game development costs, with improved third-party tools enhancing efficiency [16] - **Non-SLG Game Development**: Exploring non-SLG products while maintaining focus on core SLG offerings [13] This summary encapsulates the key points from the conference call, providing insights into Shenzhou Taiyue's financial performance, strategic direction, and market environment.