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Esports Looks to Go Mainstream
Bloomberg Technology· 2025-08-25 20:22
E-sports Industry Growth & Mainstreaming - E-sports is evolving from club-based origins to a mainstream phenomenon, aiming for broader appeal [3] - The E-sports World Cup serves as a proof point, demonstrating the potential for large-scale, unified competitions across various game disciplines [2] - The E-sports Nations Cup is positioned as a logical next step, building on the E-sports World Cup platform [4] Viewership & Engagement - The E-sports World Cup garnered 700 million viewers worldwide [2] - Rio attracted 3 million visitors for the event, comparable to top Las Vegas visitor numbers over four weeks [2] Saudi Arabia's Role & Investment - Saudi Arabia has a large gaming population, with 63% below 35 years old and 70% identifying as gamers [5] - The Saudi Arabian government, including the Crown Prince, understands gaming and is actively diversifying the economy through tourism and e-sports [5][6] - Saudi Arabia is investing in e-sports as part of its economic diversification strategy [6][7] Sponsorship & Monetization - The E-sports World Cup has secured over 22 sponsors, including international brands like Sony, Amazon, Pepsi, Hertz, and MasterCard [8] - Sponsorship income is well over nine figures, but the industry is still in its early stages of monetization [9] - Government investment, like that from Saudi Arabia, is crucial for the financial viability of large-scale e-sports events [9][10]
X @Arkham
Arkham· 2025-07-23 21:52
THE US GOVERNMENT HOLDS $24B BTCTHE UK GOVERNMENT HOLDS $7B BTCBHUTAN HOLDS $1.3B BTCTHE GOVERNMENTS ARE HERE ...