Core Insights - The report from TrendForce indicates that the surge in memory prices is significantly increasing the costs of consumer electronics, leading to higher retail prices and impacting the consumer market [2][5] - TrendForce has revised its global shipment forecasts for smartphones, notebooks, and game consoles for 2026, reflecting a more pessimistic outlook due to rising costs [2][3] Smartphone Market - The revised year-over-year growth for smartphones in 2025 is now 1.6%, up from a previous estimate of 0.5%, while the forecast for 2026 has been adjusted to a decline of 2.0% from a previous growth of 0.1% [3] Notebook Market - For notebooks, the year-over-year growth for 2025 is revised to 3.6% from 3.5%, but the 2026 forecast has been downgraded to a decline of 2.4% from a previous growth of 1.7% [3] Game Console Market - The game console market is facing a significant downturn, with the 2026 shipment forecast revised to a decline of 4.4% from a previous estimate of a 3.5% decline [2][3] - The cost of memory modules is projected to account for 21-23% of the total cost of game consoles in 2026, severely compressing hardware margins and affecting pricing strategies [5][6] - Major players like Sony and Microsoft are expected to see memory costs exceed 35% of their bill of materials (BOM) cost, which may force them to abandon traditional price reduction strategies and potentially increase prices in certain regions [6] Market Dynamics - The traditional growth model for game console manufacturers is being challenged by rising memory costs, which could lead to stagnation in global game console penetration if supply and demand do not improve [7] - Historical precedents show that supply chain issues, such as semiconductor shortages, have previously impacted console production and sales forecasts [7]