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圣贝拉(02508.HK):受托管理高速扩张 业务协同打造“月子生态”
Ge Long Hui· 2025-08-21 18:03
Core Viewpoint - The company demonstrates strong revenue growth and improving profitability, driven by rapid expansion of partnership stores and enhanced customer recognition across its various business segments [1][2][4]. Group 1: Financial Performance - In the first half of 2025, the company achieved operating revenue of 450 million yuan, a year-on-year increase of 25.6%, primarily due to the rapid expansion of partnership stores [1]. - The gross margin improved to 37.6%, up by 3.6 percentage points, while the adjusted net profit reached 39 million yuan, with an adjusted net profit margin of 8.63%, an increase of 3.83 percentage points [1]. - The company’s total revenue for the first half of 2025 was 460 million yuan, reflecting a growth of 36.5%, with self-operated maternity centers contributing 387 million yuan, a 25.3% increase [2]. Group 2: Business Expansion and Customer Engagement - The number of stores increased to 113, with a net addition of 36 stores compared to the end of 2024, indicating a strong growth trajectory in the partnership management model [2]. - Customer recognition is on the rise, with a membership base of 16,200, a 105.8% increase, and 93.8% of customers purchasing additional products or services [2]. - The average customer price for different brands reached 46,000 yuan for 圣贝拉, 21,000 yuan for 艾屿, and 20,000 yuan for 小贝拉, showing year-on-year increases of 8.1%, 36.3%, and 4.8% respectively [2]. Group 3: Service and Product Development - The family care business reported revenue of 39 million yuan, a 41.7% increase, with a gross margin of 36.5% [3]. - The average price of care packages rose to 86,000 yuan, a 16.7% increase, supported by the growing number of育婴师, which reached 3,150 [3]. - The food business generated revenue of 243,000 yuan, a 10.5% increase, with a gross margin of 72.4%, benefiting from online promotional collaborations [3]. Group 4: Future Outlook - The company is expected to continue its strong performance with projected revenues of 1.066 billion yuan, 1.337 billion yuan, and 1.640 billion yuan from 2025 to 2027, alongside anticipated net profits of 120 million yuan, 256 million yuan, and 326 million yuan respectively [4]. - The combination of rapid expansion of partnership stores, differentiated positioning to enhance customer spending, and a comprehensive ecosystem across multiple business lines is likely to strengthen the company's operational and profitability capabilities [4].