Investment Rating - The investment rating for Hisense Visual is maintained as "Buy" [2][7] Core Views - Hisense Visual reported a revenue of 27.23 billion yuan for the first half of 2025, representing a year-on-year increase of 7.0%, and a net profit attributable to shareholders of 1.06 billion yuan, up 26.6% year-on-year [7] - The company holds the leading market share in China's retail sales of televisions, with online and offline market shares of 18.34% and 33.09% respectively [7] - The overseas online business grew by 18.5% year-on-year, with QLED product shipments increasing by 42% [7] - The company is focusing on new display technologies, with revenue from new display businesses reaching 3.43 billion yuan, a year-on-year increase of 7.43% [7] - Profitability is improving, with a net profit margin of 3.88%, up 0.6 percentage points year-on-year [7] - Revenue projections for 2025-2027 are 64.8 billion, 71.3 billion, and 78 billion yuan respectively, with net profits of 2.598 billion, 2.991 billion, and 3.365 billion yuan [7] Financial Performance - Revenue for 2023 is projected at 53.616 billion yuan, with a growth rate of 17.2% [6][8] - The net profit for 2023 is estimated at 2.096 billion yuan, with a growth rate of 24.8% [6][8] - Earnings per share (EPS) for 2025 is expected to be 1.99 yuan, with a price-to-earnings (PE) ratio of 11.0 [6][8] - Return on equity (ROE) is projected to increase from 11.1% in 2023 to 14.0% in 2027 [6][8] Market Position - Hisense Visual leads the domestic market in television sales, with significant growth in high-end products such as Mini LED, which saw a shipment increase of 108.24% [7] - The company is strategically positioned to benefit from the ongoing high-end transformation in the display market [7]

Investment Rating - The investment rating for the company is "Buy" (maintained) [1][4][12] Core Insights - The company achieved a turnaround in performance in Q2 2025, with a year-on-year increase in revenue and a significant rise in net profit, driven by the expansion of its automotive business [4][5] - The company is expected to benefit from product structure optimization, leading to improved gross and net profit margins [5] - The automotive business is showing promising growth, with products being mass-produced and delivered, indicating the emergence of a second revenue growth driver [6] Financial Performance Summary - In H1 2025, the company reported revenue of 1.63 billion yuan (up 1.6% year-on-year) and a net profit of 89 million yuan (up 2062.3%) [4] - For Q2 2025, revenue was 820 million yuan (up 5.4%) and net profit was 26 million yuan, marking a return to profitability [4] - The company has adjusted its profit forecasts for 2025-2026, now expecting net profits of 289 million yuan and 365 million yuan respectively, with an EPS of 4.14 yuan and 5.21 yuan [4][7] Profitability Metrics - The gross margin for H1 2025 was 33.3% (up 4.2 percentage points), while the net profit margin was 5.4% (up 5.2 percentage points) [5] - In Q2 2025, the gross margin was 32.6% (up 2.4 percentage points) and the net profit margin was 3.2% (up 4.5 percentage points) [5] Business Highlights - The company has maintained a solid market share in domestic sales, with continuous product upgrades and the introduction of new models [6] - The company is expanding its overseas sales channels, with products entering mainstream retail in markets like the US and Japan [6] - The automotive projection business is expected to grow, leveraging the company's technological expertise in projection applications [6]

Market Overview - The black home appliance sector experienced a decline of 2.22% on August 29, with Jiulian Technology leading the drop [1] - The Shanghai Composite Index closed at 3857.93, up 0.37%, while the Shenzhen Component Index closed at 12696.15, up 0.99% [1] Stock Performance - Notable stock performances include: - *ST Gauss: Closed at 8.91, up 3.85% with a trading volume of 50,700 shares and a turnover of 44.86 million yuan [1] - XGIMI Technology: Closed at 128.36, up 2.04% with a trading volume of 38,000 shares [1] - Hisense Visual: Closed at 22.10, up 0.23% with a trading volume of 130,100 shares [1] - Jiulian Technology: Closed at 11.60, down 3.97% with a trading volume of 30,640 shares and a turnover of 35.6 million yuan [1] Capital Flow - The black home appliance sector saw a net outflow of 1.032 billion yuan from institutional investors, while retail investors had a net inflow of 927 million yuan [1] - Detailed capital flow for selected stocks includes: - XGIMI Technology: Net inflow of 37.68 million yuan from institutional investors [2] - *ST Gauss: Net inflow of 9.26 million yuan from institutional investors [2] - Jiulian Technology: Net outflow of 60.33 million yuan from institutional investors [2] - Sichuan Changhong: Net outflow of 678 million yuan from institutional investors [2]

Market Performance - The black home appliance sector rose by 0.54% on August 28, with *ST Gauss leading the gains [1] - The Shanghai Composite Index closed at 3843.6, up 1.14%, while the Shenzhen Component Index closed at 12571.37, up 2.25% [1] Stock Performance - Key stocks in the black home appliance sector showed varied performance, with *ST Gauss closing at 8.58, up 3.00% on a trading volume of 68,000 shares [1] - Sichuan Jiuzhou and Jinlian Technology also saw increases of 2.56% and 2.55%, respectively, with trading volumes of 439,000 and 337,700 shares [1] Capital Flow - The black home appliance sector experienced a net outflow of 838 million yuan from institutional investors, while retail investors saw a net inflow of 787 million yuan [1] - The table of capital flow indicates that *ST Gauss had a net inflow of 1.66 million yuan from institutional investors, while Sichuan Jiuzhou had a net inflow of 766,840 yuan from retail investors [2]

Investment Rating - The investment rating for Hisense Visual (600060.SH) is "Outperform the Market" [6][29]. Core Views - The company achieved accelerated revenue growth in Q2 2025, with a total revenue of 27.23 billion (+7.0%) and a net profit attributable to shareholders of 1.06 billion (+26.6%) for H1 2025. Q2 revenue reached 13.86 billion (+8.6%) with a net profit of 500 million (+36.8%) [1]. - The global TV industry shows stable sales with a clear trend towards structural upgrades, with global TV shipments at 94.57 million units (+0.1%) in H1 2025, and domestic shipments at 17.1 million units (+2.4%) [2]. - The company is expected to see both volume and price increases in domestic sales, with a projected improvement in market share and product structure, particularly in larger screen sizes and Mini LED products [3]. - New display business is performing well, with revenue of 3.43 billion (+7.4%) in H1 2025, driven by laser displays and commercial displays [4]. - The company maintains a positive outlook on profitability, with an expected net profit growth of 15% for 2025, 12% for 2026, and 10% for 2027, alongside a stable PE ratio [4][5]. Summary by Sections Financial Performance - In H1 2025, Hisense Visual reported a revenue of 27.23 billion (+7.0%) and a net profit of 1.06 billion (+26.6%). Q2 alone contributed 13.86 billion in revenue (+8.6%) and 500 million in net profit (+36.8%) [1]. - The gross margin improved to 16.4% (+1.0 percentage points) in H1 2025, with Q2 gross margin at 16.8% (+1.4 percentage points) [4]. Market Trends - The global TV market is experiencing a shift towards larger screens and Mini LED technology, with global shipments of Mini LED TVs increasing by 150% and over 200% in China [2]. - Hisense's market share in global shipments reached 14.4% (+0.6 percentage points), with domestic retail sales share at 30.0% and retail volume share at 25.7% [3]. Future Projections - The company forecasts net profits of 2.59 billion, 2.91 billion, and 3.20 billion for 2025, 2026, and 2027 respectively, with corresponding growth rates of 15%, 12%, and 10% [5]. - The expected PE ratios for the next three years are 11, 10, and 9 times [4][5].

Market Overview - The black home appliance sector experienced a decline of 0.99% on August 27, with Chenyi Intelligent leading the drop [1] - The Shanghai Composite Index closed at 3800.35, down 1.76%, while the Shenzhen Component Index closed at 12295.07, down 1.43% [1] Stock Performance - Notable stock performances include: - Tongzhou Electronics (002052) rose by 3.45% to a closing price of 18.30 [1] - Zhaochi Co. (002429) increased by 1.43% to 5.66 [1] - ST Gauss (002848) fell by 0.36% to 8.33 [1] - Sichuan Jiuzhou (000801) decreased by 0.77% to 18.00 [1] - XGIMI Technology (688696) dropped by 0.97% to 125.18 [1] - Hisense Visual (600060) declined by 1.26% to 21.87 [1] - Skyworth Digital (000810) fell by 1.58% to 12.49 [1] - Jiulian Technology (688609) decreased by 1.92% to 11.78 [1] - Sichuan Changhong (600839) dropped by 2.70% to 11.90 [1] - Chenyi Intelligent (301578) fell by 3.19% to 37.58 [1] Capital Flow - The black home appliance sector saw a net outflow of 324 million yuan from institutional investors and 145 million yuan from retail investors, while retail investors had a net inflow of 468 million yuan [1] - Detailed capital flow for selected stocks includes: - Skyworth Digital (000810) had a net inflow of 31.72 million yuan from institutional investors [2] - Sichuan Jiuzhou (000801) saw a net inflow of 14.76 million yuan from institutional investors [2] - XGIMI Technology (688696) had a net inflow of 12.84 million yuan from institutional investors [2] - Chenyi Intelligent (301578) experienced a net outflow of 2.47 million yuan from institutional investors [2] - Hisense Visual (600060) faced a significant net outflow of 33 million yuan from institutional investors [2] - Tongzhou Electronics (002052) had a net outflow of 80.57 million yuan from institutional investors [2]

Investment Rating - The report maintains a "Buy" rating for Hisense Visual [5] Core Views - Hisense Visual's market share is continuously increasing, with H1 2025 revenue reaching 27.231 billion yuan, a year-on-year growth of 6.95%, and a net profit attributable to shareholders of 1.056 billion yuan, up 26.63% [1] - The company has solidified its leading position in the high-end domestic and overseas markets, with significant market shares in large-screen TVs and MiniLED products [1][2] - Profitability is on the rise, with Q2 2025 gross margin at 16.8%, a year-on-year increase of 1.4 percentage points, and a net margin of 4.39%, up 0.71 percentage points [2] Financial Performance Summary - Revenue and profit forecasts indicate continued growth, with expected net profits of 2.589 billion yuan in 2025, 2.982 billion yuan in 2026, and 3.352 billion yuan in 2027, reflecting year-on-year growth rates of 15.3%, 15.2%, and 12.4% respectively [2][4] - The company's gross margin is projected to improve gradually, reaching 17.6% by 2027 [4] - The report highlights a strong return on equity (ROE) forecast, increasing from 11.1% in 2023 to 14.1% in 2027 [4]

从资金流向上来看，当日黑色家电板块主力资金净流出4.26亿元，游资资金净流入6105.46万元，散户资 金净流入3.65亿元。黑色家电板块个股资金流向见下表： | 代码 | 名称 | 主力净流入(元) | | 主力净占比 游资净流入 (元) | | 游资净占比 散户净流入 (元) | | 散户净占比 | | --- | --- | --- | --- | --- | --- | --- | --- | --- | | 002429 | 非驰股份 | | 7310.66万 | 7.69% | -4255.24万 | -4.48% | -3055.42万 | -3.21% | | 000801 | 四川九洲 | | 5254.75万 | 7.35% | 3434.46万 | 4.80% | -8689.22万 | -12.15% | | 600060 | 海信视像 | | 2237.86万 | 4.54% | -3594.37万 | -7.29% | 1356.51万 | 2.75% | | 688696 极米科技 | | | 1719.52万 | 7.48% | -1109.74万 | -4.83% | -60 ...

Investment Rating - The investment rating for the company is "Buy" with a target price not specified [6][18]. Core Views - The company has shown steady growth in market share and revenue, with a 7.0% year-on-year increase in revenue to 272.3 billion yuan and a 26.6% increase in net profit to 10.6 billion yuan in the first half of 2025 [1][2]. - The company is a leading player in the global display industry, with a focus on high-end products and new technologies such as MiniLED and MicroLED, which are expected to drive future growth [4][3]. Summary by Sections Financial Performance - In Q2 2025, the company achieved revenue of 138.6 billion yuan, up 8.6% year-on-year, and a net profit of 5 billion yuan, up 36.8% year-on-year [1]. - The company's gross margin improved by 1.4 percentage points in Q2 2025, driven by an optimized overseas supply chain and a shift towards larger and higher-end products [2]. Market Position - The company holds a 14.38% global market share in television shipments, an increase of 0.57 percentage points year-on-year, and leads the Chinese market with a retail market share of 29.96% [2]. - The MiniLED segment has seen significant growth, with global shipments reaching 4.8 million units in the first half of 2025, a 150% increase year-on-year [3]. Future Outlook - The company is expected to maintain a stable long-term growth trajectory, with projected net profits of 25.7 billion yuan, 28.9 billion yuan, and 32.9 billion yuan for 2025, 2026, and 2027 respectively [4][5]. - The dynamic price-to-earnings ratios for the years 2025 to 2027 are estimated at 11.0x, 9.8x, and 8.6x, indicating potential for further investment [4].

Group 1 - The black home appliance sector experienced a decline of 0.18% on August 25, with Zhongzhou Electronics leading the drop [1] - The Shanghai Composite Index closed at 3883.56, up 1.51%, while the Shenzhen Component Index closed at 12441.07, up 2.26% [1] - A detailed table of individual stock performance in the black home appliance sector is provided [1] Group 2 - On the same day, the black home appliance sector saw a net outflow of 304 million yuan from main funds, while retail investors contributed a net inflow of 333 million yuan [2] - The net outflow from speculative funds was 29.19 million yuan [2] - A detailed table of fund flows for individual stocks in the black home appliance sector is included [2]