Core Insights - The rise of pet memorial products reflects a shift in consumer behavior, where pets are increasingly viewed as family members, leading to a demand for emotional and ceremonial farewells [3][5][7] Industry Trends - The market for pet memorial products, including items like "pet money" and various ceremonial goods, has seen significant growth, with some stores achieving sales exceeding 10,000 units [1][3] - Over a hundred shops are now offering pet memorial products on various e-commerce platforms, indicating a burgeoning niche market [3] - The emotional consumption trend is primarily driven by younger consumers who seek meaningful ways to say goodbye to their pets, often purchasing multiple sets of products for this purpose [3][5] Consumer Behavior - Consumers express a desire for ritualistic farewells, with some requesting special packaging for their purchases, highlighting the importance of presentation in emotional spending [3][5] - There is a notable tension between the emotional value of these products and criticisms labeling them as superstitious or exploitative [3][5] Environmental Considerations - Concerns have been raised regarding the environmental impact of certain memorial products, particularly those that may contribute to pollution if burned [3][5] - The industry is seeing a shift towards more environmentally friendly options, with some businesses emphasizing the use of sustainable materials [5] Future Outlook - The pet memorial market is expected to evolve, with a growing emphasis on emotional services and environmentally conscious practices, suggesting a potential trend towards more regulated and responsible offerings [5][7]

Group 1 - The meeting marks a significant step towards the professionalization and standardization of the pet funeral service industry in China [2] - The pet funeral service is increasingly recognized as an essential part of the pet lifecycle, reflecting deep emotional connections with pets [2] - Establishing a scientific, unified, and authoritative skill evaluation standard for pet funeral practitioners is crucial for improving service quality, protecting consumer rights, and promoting healthy industry development [2] Group 2 - The meeting was organized by the National Cooperative Federation's Vocational Skills Appraisal Guidance Center, aiming to develop evaluation standards for pet funeral practitioners [1] - The meeting was attended by experts from various regions, including educational institutions and service companies, indicating a collaborative effort in standard development [1] - Shanghai Qianchong Pet Service Co., Ltd. is the leading unit in this standardization effort, working alongside other experts to ensure the content is practical and meets industry needs [1]