初夏的杭州，创新浪潮奔涌。在2025第九届万物生长大会上，萧山信息港交出了一份亮眼答卷：培 育的4家企业跻身杭州市独角兽榜单，27家获评准独角兽企业，3家入选省级未来独角兽TOP100，7家企 业入选"杭州AI卧龙图"，覆盖基础层至应用层全产业链。 这一成绩的背后，是信息港以"全生命周期服务"和"创新孵化生态"双轮驱动战略的深度实践。信息 港管理局相关负责人表示："我们的目标不仅是让企业'活下来'，更要助力它们'长得好、跑得快'。" 培育"热带雨林"，激活创新动能 前期，信息港开展"5213"项目一对一摸排、集中培训、预路演等活动，邀请专家教授围绕技术壁垒突 破、商业模式优化等开展模拟评审和辅导，大幅提升了项目通过率。 "'5213'项目的资金支持，是我们推进技术研发的'及时雨'。"入选"5213"初创型项目的一家具身智 能机器人企业相关负责人表示。该企业已拥有仿生鸵鸟机器人"鸵鸵"、人形机器人"铁铁"等自研产品， 自去年落户以来，信息港不仅为其提供政策解读、申报辅导等服务，更联合六大陪跑团解决企业办公场 地、链接上下游产业资源等需求。如今，企业已实现机器人产品小批量量产和交付。 对于产业化项目，信息港的"陪 ...

相关上市企业：舒华体育（605299）、英派斯（002899）、创源股份（300703）、信隆健康 （002105）、金陵体育（300651）、康力源（301287）、三柏硕（001300）、KEEP（03650）、融捷健 康（300247）、中体产业（600158）等。 相关企业：北京卡路里信息技术有限公司、乐动天下（北京）体育科技有限公司、广州源动智慧体育科 技有限公司、浙江易跑健康科技有限公司、杭州乐刻网络技术有限公司、上海驿家健身服务有限公司、 杭州微柠科技有限公司、快快利华 (北京) 网络科技有限公司、深圳市古德菲力健康科技有限公司等。 关键词：智能健身、肥胖率、市场规模、健身人数 一、智能健身行业相关概述 智能健身，也被称之为智慧健身、AI健身，是基于最新科技产品结合传统运动健身所打造的智慧健身 综合解决方案。智能健身的基本原理是通过虚拟教练和智能运动设备的结合，为用户提供个性化的健身 指导和训练。虚拟教练通常是一个在屏幕上呈现的数字化形象，它可以根据用户个人信息和健身目标制 定适合的训练计划。用户可以通过智能运动设备进行实时监测和反馈，如智能手表、智能健身追踪器、 智能耳机、智能体重秤、智能健身 ...

Core Viewpoint - The article discusses the promotion of health consumption through a joint initiative by various government departments, focusing on the integration of technology in fitness and the rise of smart fitness equipment. Group 1: Government Initiatives - The Ministry of Commerce and the National Health Commission, along with 12 other departments, have issued a plan to promote health consumption, emphasizing the enhancement of fitness consumption scenarios and the transformation of the sports equipment manufacturing industry [1]. - The plan aims to leverage technology and smart applications to enrich consumer experiences in fitness [1]. Group 2: Smart Fitness Equipment - Popular smart fitness equipment includes dynamic bicycles and rowing machines equipped with QR codes and sensors, differentiating them from traditional equipment [1]. - Portable smart devices like smart dumbbells and smart jump ropes are emerging as new hotspots in health consumption, making fitness activities more intelligent, home-friendly, and engaging [12][18]. - Smart fitness devices can accurately record workout details and connect to applications offering a variety of fitness courses tailored to individual needs [13]. Group 3: Virtual Sports and Competitions - The integration of smart fitness devices with virtual sports systems allows users to participate in competitions by scanning QR codes, creating new consumer scenarios [5]. - The virtual sports system can accommodate thousands of athletes nationwide, with popular activities including rowing, cycling, archery, mountaineering, and skiing [9]. - The concept of "digital fitness" is evolving, with a focus on making fitness more interactive and enjoyable, encouraging longer usage [20]. Group 4: Industry Insights - Industry experts highlight the potential of sports competitions as a new form of consumer engagement, with discussions of amounts in the millions for related initiatives [7]. - The development of smart fitness products is seen as a significant trend, with an emphasis on data collection and analysis to enhance user experience [20].