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抖音第二总部将落地深圳
21世纪经济报道· 2026-01-06 10:47
Core Viewpoint - Douyin Group is establishing its second headquarters in Shenzhen, which will focus on the research and development of core products and new businesses, including AI and SaaS services [1][4][7]. Group 1: Douyin's Expansion in Shenzhen - Douyin Group's second headquarters is set to be located in Nanshan District, with a total investment of 310 billion yuan for 30 projects, making it the highest in the city [1][4]. - The new headquarters will support Douyin and Toutiao's core products and new business developments, including the establishment of the ByteDance AI lab and SaaS platform service center [1][4][7]. - The first regional headquarters, Douyin Group's Houhai Center, was opened in July 2025, covering an area of approximately 77,000 square meters [7]. Group 2: Investment Climate in Shenzhen - During the 14th Five-Year Plan, Shenzhen's fixed asset investment is expected to reach 4.5 trillion yuan, which is 1.5 times that of the previous plan [2]. - The recent heavy investments by industry leaders reflect a strong recognition of Shenzhen's business environment and strategic position, injecting significant momentum into the start of the 15th Five-Year Plan [2]. Group 3: Headquarters Economy in Shenzhen - The 15th Five-Year Plan for Shenzhen emphasizes the development of headquarters economy, aiming to enhance the concentration of headquarters projects and promote high-quality development [4]. - The focus is on creating a comprehensive headquarters project that integrates research and production, thereby strengthening the digital economy and AI sectors in Nanshan District [4][9]. Group 4: Advanced Manufacturing Projects - Among the 222 projects launched in Shenzhen, 76 are industrial projects with a total investment of 384.5 billion yuan, focusing on smart manufacturing and new display technologies [9][11]. - The global high-end measurement equipment and sensor manufacturing park by Hexagon, a Swedish company, is set to be completed by 2027 with an investment of 1.5 billion yuan, aiming for a production value of 13 billion yuan within five years [8][10][11].
抖音在深圳开建“第二总部”
2 1 Shi Ji Jing Ji Bao Dao· 2026-01-06 09:25
Group 1 - Douyin Group is establishing its second headquarters in Shenzhen, focusing on the development of core products and new business areas such as payment systems, alongside the construction of an AI lab and SaaS platform service center [1][3][6] - The project in Nanshan District has a total investment of 310 billion yuan, making it the largest among 222 new projects launched in Shenzhen, which collectively amount to approximately 1573.4 billion yuan [1][2] - The first regional headquarters, Douyin Group's Houhai Center, was inaugurated in July 2025, indicating the company's commitment to expanding its presence in the Greater Bay Area [1][6] Group 2 - Shenzhen's fixed asset investment during the 14th Five-Year Plan period is projected to reach 4.5 trillion yuan, which is 1.5 times that of the previous plan, reflecting strong economic growth and investment confidence [2] - The city is actively promoting headquarters economy, with policies aimed at nurturing and expanding existing headquarters and developing new models that integrate research and production [3][7] - The advanced manufacturing sector in Shenzhen is thriving, with significant contributions to the city's industrial output, and the 15th Five-Year Plan emphasizes building a modern industrial system centered on advanced manufacturing [7][8] Group 3 - Hexagon, a Swedish Fortune 500 company, is investing 1.5 billion yuan to build a global high-end measurement equipment and sensor manufacturing park in Longhua District, expected to generate a cumulative output value of 13 billion yuan within five years of operation [1][8] - The park will serve as a "lighthouse factory" and a model for global industrial internet 4.0, showcasing advanced manufacturing capabilities [8] - Other significant projects include the Yuanheng Optoelectronics global intelligent manufacturing base, which aims for an annual output value of no less than 2 billion yuan in its first year [9]