Core Viewpoint - The article highlights the innovative transformation of fish by-products into high-value bioactive peptides by Hainan Huayan, showcasing the company's commitment to research and development in the collagen peptide industry [17][18][19]. Company Overview - Hainan Huayan focuses on the deep processing of fish by-products, converting low-value materials like fish scales and skins into high-value bioactive peptide products through over 20 processing steps [17][18]. - The company provides one-stop OEM/ODM services for global brand owners, exporting products to over 50 countries and regions, including Japan and South Korea [17][18]. Research and Development - Hainan Huayan has invested significantly in R&D, dedicating 8% to 10% of its annual revenue to research, and has established partnerships with over ten research institutions [21][23]. - The company has developed a series of proprietary technologies and automated production equipment, enabling it to achieve breakthroughs in the collagen peptide sector [21][22]. Product Innovation - The flagship product, collagen peptide cyclic dipeptide, was developed after thousands of experiments, marking a significant achievement in the field and leading to the acquisition of relevant national patents [19][20]. - Hainan Huayan has successfully created a complete product system with over 120 patents and 40 enterprise standards, ensuring high product quality that competes with international counterparts [23]. Market Expansion - The company has invested nearly 200 million yuan in building a collagen peptide industrialization base, which includes two production lines with an annual capacity of 4,500 tons [25]. - Hainan Huayan aims to leverage the advantages of the Hainan Free Trade Port to explore larger market opportunities, with a reported nearly 100% growth in overseas sales in the first half of the year [26][27].

Group 1: Company Overview - Xinbao Co., Ltd. is a leading manufacturer of small household appliances, producing approximately 13% of China's export electric kettles and holding the top sales position in several niche categories globally [6][10] - In 2024, Xinbao plans to export over 12 million small appliances monthly, with annual overseas revenue exceeding 13 billion yuan [6][10] Group 2: Historical Development - Founded in 1995, Xinbao initially focused on foreign trade, with its first export order for electric irons in 1992 marking a significant turning point [8][9] - The company expanded its operations by establishing overseas marketing agencies and gradually moved from low-end orders to higher-value contracts [9] Group 3: Strategic Evolution - Following China's accession to the WTO in 2001, Xinbao experienced explosive growth, with sales increasing from 1 billion yuan in 2002 to 3 billion yuan in 2005 [9] - The company began to build its own supply chain by establishing factories for molds, plastics, and metal components, achieving over 75% self-supply rate for its electric kettles [9][10] Group 4: Brand Development - Xinbao launched its own brand "Dongling" in 2003 but faced challenges in the domestic market, leading to a focus on partnerships with established brands like Morphy Richards in 2015 [11][12] - The company has transitioned from an Original Equipment Manufacturer (OEM) to an Original Design Manufacturer (ODM), with ODM products now accounting for 50% of its output [12] Group 5: International Expansion - Xinbao has established production capabilities in Indonesia, with plans to achieve sales of approximately 670 million yuan in 2024 [13] - The company emphasizes a strategy of "capacity going abroad," focusing on practical and innovative approaches to expand its international footprint [13] Group 6: Technological Innovation - Xinbao has invested over 1 billion yuan in digital manufacturing technologies, enhancing its production efficiency and responsiveness to customer demands [9][10] Group 7: Industry Context - The small household appliance industry is increasingly competitive, with a consensus among manufacturers that international expansion is essential for survival [7][9] Group 8: Company Overview (Hainan Huayan) - Hainan Huayan focuses on the deep processing of fish by-products, transforming them into high-value bioactive peptides through advanced production techniques [22][23] - The company has invested nearly 200 million yuan in a production base capable of producing 4,500 tons of fish collagen peptides annually [29] Group 9: Research and Development - Hainan Huayan allocates 8% to 10% of its annual revenue to research and development, collaborating with multiple research institutions to enhance its product offerings [26][27] - The company has developed over 120 patents and established a comprehensive product system, achieving quality parity with international competitors [27] Group 10: Market Strategy - Hainan Huayan aims to leverage the advantages of the Hainan Free Trade Port to expand its international market presence, with overseas sales increasing by nearly 100% in the first half of the year [31]