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“亏本算我的,赚钱大家分” :从华强北“一米柜台”,带出百人乡亲创业团
Sou Hu Cai Jing· 2025-08-26 14:56
Core Viewpoint - The article highlights the entrepreneurial journey of Bao Lei, a significant figure in the computer business in Huaqiangbei, Shenzhen, showcasing his contributions to the local economy and the evolution of the computer industry over the past 34 years [1][4]. Group 1: Entrepreneurial Journey - Bao Lei began his career in Shenzhen in 1991, initially working for Giant Group and later starting his own business in 1998 after the company faced financial difficulties [1][4]. - He started with a small retail space in the SEG Electronics Market, where he sold computer components and assembled computers, achieving a monthly income exceeding 10,000 yuan despite high rental costs [3][4]. - Bao Lei has played a pivotal role in bringing over a hundred relatives from his hometown in Anhui to Shenzhen, training them to open their own computer shops, thus fostering entrepreneurship within his community [3][4]. Group 2: Business Strategy and Market Adaptation - His strategy involved a "rural encirclement of cities" approach, expanding his sales network throughout Shenzhen and ensuring that his associates rarely faced losses [4][6]. - By 2002, Bao Lei secured distribution rights for three major computer brands, transitioning from a sole trader to a regional distributor [4][6]. - The peak of offline sales in Huaqiangbei occurred around 2008, but the rise of e-commerce began to challenge traditional sales methods [4][6]. Group 3: Embracing Change and Future Outlook - In response to the e-commerce trend, Bao Lei has started to explore online sales channels, including live streaming on platforms like Douyin, despite initial losses [6][7]. - He emphasizes the importance of supporting domestic brands, particularly Huawei, and has provided market insights to help shape product offerings [7]. - Bao Lei's philosophy centers on perseverance and dedication, believing that sustained effort in a competitive market leads to unique opportunities [7].