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内容为王才能长久兴旺
Jing Ji Ri Bao· 2025-08-28 22:11
Core Viewpoint - The National Radio and Television Administration has introduced 21 measures to enhance the quality and quantity of audiovisual content, addressing existing issues in the industry and aiming to better meet audience expectations [1][2]. Group 1: Industry Growth and Challenges - The audiovisual industry in China has experienced rapid growth, with total revenue from broadcasting and online audiovisual sectors increasing by 5.32% year-on-year last year [1]. - Challenges include creators prioritizing speed over quality, companies focusing on profit without regard for standards, and regulations failing to keep pace with industry changes, particularly affecting long-form content [1]. Group 2: New Measures and Their Implications - The new measures improve management policies regarding the number of episodes and the airing intervals of seasonal dramas, providing creators with more narrative space while emphasizing the need for quality over quantity [1]. - The measures encourage "one drama, multiple stars" and joint purchasing and broadcasting, which can help reduce procurement costs and diversify investment risks for companies and platforms [1]. - A shift away from a focus on traffic metrics towards a more balanced content evaluation mechanism that considers artistic standards and audience feedback is encouraged [1]. Group 3: Content Quality and Long-term Vision - The new initiatives address the long production cycles and slow returns associated with long-form content by optimizing review processes and establishing synchronized review mechanisms [1]. - The importance of solid creative capabilities is emphasized, as a lack of patience and capital support can hinder market success, regardless of favorable policies [2]. - The industry is urged to focus on craftsmanship and content refinement, with collaboration between creators and platforms being essential for producing high-quality works that satisfy audiences and benefit the industry [2].
流金科技上半年实现营收1.54亿元 持续深化与AI融合发展
Core Viewpoint - The company, LiuJin Technology, reported a revenue of 154 million yuan and a net profit of 1.1595 million yuan for the first half of 2025, with a gross margin of 27.70%, reflecting a year-on-year increase of 7.58 percentage points. The performance was affected by delays in project negotiations and a shrinking market demand in the traditional cable TV industry, alongside strategic adjustments in video shopping and product sales [1]. Group 1 - The company achieved a revenue of 154 million yuan and a net profit of 1.1595 million yuan in the first half of 2025 [1]. - The gross margin increased to 27.70%, up by 7.58 percentage points compared to the same period last year [1]. - The company experienced performance fluctuations due to delays in project negotiations and a decline in traditional cable TV market demand [1]. Group 2 - The company has been actively involved in setting industry standards, having participated in the formulation of 21 industry/group standards, including those for ultra-high-definition audio and video coding and transmission [2]. - LiuJin Technology launched the "Vision Smart Scene Short Video Co-creation Platform," leveraging AI technology to enhance the broadcasting and television industry's production capabilities [2]. - The company is advancing its AI smart terminal products, integrating AI with devices like mice and smartwatches to meet consumer demands for intelligent living and working [2]. Group 3 - The company aims to continue leading with innovation and driving business optimization through AI technology, focusing on enhancing service quality and integrating new-generation information technologies like 5G and ultra-high-definition [3].
中国(北京)广电媒体融合发展大会开幕,多项重要成果发布
Xin Jing Bao· 2025-05-21 10:35
Core Points - The fifth China (Beijing) Radio and Television Media Integration Development Conference opened in Huairou, Beijing, showcasing the latest developments in the audiovisual integration field [1] - The fourth New Audiovisual Integration Innovation and Creativity Competition announced its results, with 368 units submitting 1,279 works and projects, covering 31 provinces, and 91 projects selected for recognition [1] - The conference will feature discussions on five major areas, including innovative development and cross-industry cooperation, providing a high-end platform for collaboration in the audiovisual industry [2] Group 1 - The conference highlighted the establishment of the "Beijing Audiovisual Integration Excellent Industry Innovation Project Library" with 52 outstanding projects included [1] - The event included the release of the "Broadcast Media Integration Communication Data Insights" and the signing of several strategic cooperation agreements [1] - The competition was co-hosted by multiple organizations, indicating strong institutional support for the audiovisual integration sector [1] Group 2 - The conference will focus on topics such as the construction of a fusion communication evaluation system and the innovative development of new media [2] - A total of 16 thematic seminars and supporting activities are organized to facilitate comprehensive exchanges and cooperation among participants [2] - The agenda aims to explore new paths for value integration in the audiovisual industry through content, technology, capital, and scenarios [2]
第五届中国(北京)广电媒体融合发展大会将启
Zhong Guo Xin Wen Wang· 2025-05-13 15:31
Core Viewpoint - The fifth China (Beijing) Radio and Television Media Integration Development Conference will be held in Beijing, focusing on the theme "Value Co-creation without Boundaries" [1][3]. Group 1: Event Overview - The conference is co-hosted by the China Radio and Television Social Organization Federation, the Publicity Department of the Beijing Municipal Committee of the Communist Party of China, and the Beijing Radio and Television Bureau [1]. - The event will adopt a "5+N" model, featuring 16 activities across five main content areas: innovative development, communication ecology, value empowerment, technology application, and cross-border cooperation, along with several supplementary activities [1][2]. Group 2: Main Content Areas - **Innovative Development**: The opening forum will explore new paths for audio-visual integration in the context of the new era and aim to build a new value system for audio-visual integration [1]. - **Communication Ecology**: This includes discussions on the innovative development of new media, the empowerment of mainstream communication by online platforms, and the upgrade of quality content creation and dissemination [1][2]. - **Value Empowerment**: A project release and investment matching event will focus on innovative applications of audio-visual technology, alongside a seminar on artistic commentary in audio-visual storytelling [2]. - **Technology Application**: The integration of artificial intelligence technology with the audio-visual industry will be a key focus, highlighting AI's innovative applications and future trends [2]. - **Cross-border Cooperation**: Activities will aim to create a dialogue platform across various fields, promoting the development of a national audio-visual landscape that supports rural revitalization and regional economic collaboration [2]. Group 3: Supplementary Activities - Additional activities include immersive cultural exploration events, an AIGC creative camp, a future audio-visual experience zone, and investment and inspection activities in the audio-visual industry [2].
钱塘区视听行业协会成立
Hang Zhou Ri Bao· 2025-04-28 01:52
Core Viewpoint - The establishment of the Qiantang District Audiovisual Industry Association and the Qiantang District Copyright Protection Service Center aims to enhance copyright protection in the audiovisual industry, addressing the rising issue of copyright infringement, particularly in the micro-short drama sector [1][2]. Group 1: Association and Service Center - The Qiantang District Audiovisual Industry Association has initially accepted 32 member units, including companies like Jiuzhou Culture and Zhangwan Network, to strengthen industry collaboration and support [1]. - The Qiantang District Copyright Protection Service Center offers six key functions: intelligent rights confirmation, full network monitoring, multi-dimensional evidence collection, judicial collaboration, rights protection agency, and copyright trading, creating a comprehensive copyright protection service system [1]. Group 2: Impact and Achievements - The association is expected to significantly promote the industry, facilitating cultural export and information exchange [1]. - The center has successfully solved the first case of copyright infringement involving short dramas in Hangzhou, recovering over 14,000 pirated short dramas [2]. - The Qiantang District has developed a "policy support + copyright protection + industry incubation" ecosystem, leading to a 129% year-on-year revenue growth for core micro-short drama enterprises in 2024 [2].