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科技融入餐饮:海底捞“火锅+AI编程”成亲子消费新热点
Qi Lu Wan Bao Wang· 2025-09-27 01:34
Core Insights - Haidilao has opened an innovative concept store in Beijing, collaborating with AI education brand Yuan Programming to create an "AI Enlightenment Base" for children, allowing parents to enjoy hot pot while their kids learn technology [1][3] Group 1: Store Features - The store features a transparent kitchen, welcoming robots, a dessert station, and a cocktail bar, enhancing the dining experience with technology [1] - The children's area includes four high-tech installations that teach programming concepts through interactive play, such as obstacle-avoiding cars and balance challenges [3] Group 2: Customer Experience - The store achieved a table turnover rate exceeding 6 during its opening weekend, indicating high customer interest and engagement [5] - The concept integrates AI education into the dining experience, transforming traditional family meals into interactive learning opportunities [3][5] Group 3: Future Plans - Haidilao plans to expand this "hot pot + AI education + entertainment" model to other sectors, including tourism and retail, aiming to integrate technology into everyday life [5]