Out-of-Home Advertising
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OUT Stock Up Nearly 9% Over the Past Month: Will the Momentum Last?
ZACKS· 2025-12-12 14:25
Key Takeaways OUTFRONT Media shares rose nearly 9% as its diversified U.S. ad sites support steadier revenues.The company is expanding digital displays, now at 1,906, boosting new ad relationships and revenues.OUT partnered with AWS to modernize OOH planning and spent $10.4M on acquisitions to enhance its portfolio.OUTFRONT Media (OUT) shares have gained nearly 9% over the past month compared with the industry’s flat growth.This New York-based real estate investment trust (REIT) enjoys a diversified portfol ...
Here's How You Can Earn $100 In Passive Income By Investing In Outfront Media Stock
Yahoo Finance· 2025-12-04 03:01
Benzinga and Yahoo Finance LLC may earn commission or revenue on some items through the links below. Outfront Media Inc. (NYSE:OUT) is a real estate investment trust and a major out-of-home advertising company with a large portfolio of billboards and transit displays across the U.S. and Canada. It will report its Q4 2025 earnings on August 2 before the market opens. Wall Street analysts expect the company to post EPS of $2.13, up from $1.94 in the prior-year period. According to data from Benzinga Pro, qu ...
OUTFRONT Media Announces Local Business Sweepstakes for a Total of $100,000 of Media Heading Into the Holiday Season
Prnewswire· 2025-12-03 15:02
Core Points - OUTFRONT Media Inc. has launched a Local Business Sweepstakes offering a total of $100,000 in media credits to support local businesses during the holiday season [1] - New local businesses in select cities can receive $500 in media credit for qualifying campaigns and have a chance to win one of 10 grand prizes of $10,000 in media credits [1] - The initiative aims to strengthen relationships within local markets and support business growth [1] Company Overview - OUTFRONT Media Inc. is one of the largest out-of-home media companies in the U.S., focusing on connecting brands with audiences in impactful environments [1] - The company is evolving its marketing approach to emphasize in-real-life (IRL) marketing, utilizing public spaces for creative and culturally relevant advertising [1] - OUTFRONT operates a nationwide network of billboards, digital displays, and transit systems, supported by its in-house agency, OUTFRONT STUDIOS, and innovation team, XLabs [1]
Clear Channel Outdoor (NYSE:CCO) 2025 Conference Transcript
2025-12-02 22:52
Clear Channel Outdoor (NYSE:CCO) 2025 Conference December 02, 2025 04:50 PM ET Company ParticipantsJason Menzel - Senior Vice President and TreasurerDavid Sailer - EVP and CFOConference Call ParticipantsMarlene Pereiro - AnalystMarlene PereiroMs. Marlene Pereiro. I'm the high-yield cable and media analyst here at Bank of America. I'm pleased to have with us from Clear Channel Outdoor, David Sailer, and Jason Menzel. Thank you so much for being with us today.David SailerSure. Thanks for having us.Marlene Per ...
OUTFRONT Media Chief Financial Officer Matthew Siegel to Participate in the Bank of America Leveraged Finance 2025 Conference
Prnewswire· 2025-11-25 19:15
Group 1 - OUTFRONT Media Inc. will have its Chief Financial Officer, Matthew Siegel, present at the Bank of America Leveraged Finance 2025 Conference on December 2, 2025 [1] - The presentation will be available via a live and replay audio webcast on the company's investor relations website [1] - OUTFRONT Media is recognized as one of the largest out-of-home media companies in the U.S., focusing on connecting brands with audiences in significant environments [2] Group 2 - The company is evolving its marketing approach to define a new era of in-real-life (IRL) marketing, utilizing public spaces for creativity and cultural relevance [2] - OUTFRONT Media operates a nationwide network that includes billboards, digital displays, and transit systems, transforming creative ideas into impactful real-world experiences [2] - The in-house agency, OUTFRONT STUDIOS, and the innovation team, XLabs, are instrumental in delivering storytelling supported by advanced technology and data tools [2]
OUTFRONT Expands Experiential Marketing Focus Ahead of Major 2025-26 Sports Events and Other Cultural Tentpoles
Prnewswire· 2025-11-21 14:04
Accessibility StatementSkip Navigation Strategy Centers on Live Sports as a Core Experiential Driver and Includes an Exclusive Partnership with Wasserman Live NEW YORK, Nov. 21, 2025 /PRNewswire/ -- OUTFRONT Media Inc. (NYSE: OUT) today announced the expansion of its premium experiential division, elevating Patrick Cresson to vice president, asset development & events, and Chris Mallen to senior director, sports marketing & partnerships. These appointments underscore OUTFRONT's commitment to being the leade ...
Outfront Media (NYSE:OUT) FY Conference Transcript
2025-11-18 23:17
Outfront Media FY Conference Summary Company Overview - **Company**: Outfront Media (NYSE: OUT) - **Date of Conference**: November 18, 2025 Key Industry Insights - **Out-of-Home Advertising**: Historically viewed as a scale awareness builder, but agencies find it complex to buy due to lack of organization and measurement [4][5] - **Shift to Action Economy**: Transition from Web3 to Web4, focusing on engagement and trust, positioning out-of-home as a real and authentic medium [6][7] - **Market Positioning**: Outfront Media is positioned as a premium brand in key DMAs, focusing on both enterprise and local SMBs [8][9] Financial Performance and Trends - **Enterprise Spending**: Notable resurgence in enterprise advertisers, with increased spending from existing clients and new entrants returning to the medium [10][11] - **2026 Outlook**: Mixed sentiment with cautious optimism; tailwinds from events like the FIFA World Cup and midterm elections, but headwinds from inflation and interest rates [12][13] Strategic Initiatives - **Partnership with AWS**: Aimed at improving measurement and integration with holding companies; expected to contribute more significantly to growth in 2027 [15][17] - **Programmatic Growth**: Programmatic channel growth is increasing, with efforts to integrate more directly with major DSPs [21][23] - **Local Market Focus**: Emphasis on mid-market opportunities and regional banks, with a proactive approach to local advertising [26][28] Transit Advertising - **Changes in Transit Sales**: New leadership and a dedicated transit velocity team have improved the approach to transit sales, focusing on real-life experiences [29][31] - **New York MTA Performance**: Significant growth of 37% in transit assets, with expectations for continued large campaigns [33][35] Measurement and Technology - **Measurement Improvements**: Acknowledgment of historical measurement lag in out-of-home; partnership with AWS aims to address this [15][16] - **Data Integration**: Focus on integrating data and inventory into centralized planning systems to enhance operational efficiency [18][20] Future Growth Opportunities - **Retail Media Integration**: Exploring partnerships with retail media networks to enhance advertising effectiveness [47][48] - **Capital Allocation**: Focus on digitization and operational excellence rather than M&A; potential for significant investment in major cities [54][55] Conclusion - Outfront Media is strategically positioned to leverage the growing interest in out-of-home advertising, with a focus on enhancing measurement, integrating technology, and expanding into new markets while maintaining a premium brand image. The company is optimistic about future growth driven by both enterprise and local advertising opportunities.
Lamar Advertising Company (NasdaqGS:LAMR) FY Conference Transcript
2025-11-18 20:02
Summary of Lamar Advertising Company FY Conference Call Industry Overview - The out-of-home advertising industry has maintained a stable market share of approximately 2-3% of the total US ad market, with expectations for growth driven by the decline of traditional media such as newspapers and radio [3][4] - Lamar Advertising's revenue composition is 80% local and 20% national, indicating a focus on local advertising dynamics [3] Key Insights and Arguments - The shift from traditional media to out-of-home advertising is expected to provide a tailwind for Lamar over the next 3 to 10 years, particularly as local advertisers transition from declining mediums [3][4] - National advertising is showing a positive trend, with a more optimistic outlook for 2026 compared to 2025, driven by a recovery in sectors like auto insurance [5][6] - The introduction of third-party data providers, such as CrossX, has facilitated significant national advertising buys, particularly in the pharmaceutical sector [6][11] - The company is beta testing an automated buying platform for local customers, aiming to enhance self-service capabilities [10] Financial Performance and Projections - Lamar's pacings for 2026 are reportedly stronger than the previous year, indicating a positive outlook for local advertising [21] - Political advertising is expected to contribute positively, with projections of $25 million in political ad revenue for 2026, compared to $30 million in 2024 [22][28] - The company anticipates a GDP-plus growth in top-line revenue, with expense growth expected to remain around 2.5% [29][31] - The completion of an ERP conversion is expected to normalize operating expenses and improve efficiency [33] Capital Allocation and M&A Strategy - Lamar has over $1 billion available for acquisitions and is actively seeking opportunities in both digital conversions and M&A [35][36] - The company is focused on smaller tuck-in acquisitions, which are expected to yield predictable synergies and enhance top-line growth [38][39] - There is a willingness to increase leverage for a significant acquisition, provided there is a clear path to reduce it afterward [41] Market Trends and Strategic Focus - The company aims to expand its inventory in desirable zip codes within larger DMAs, leveraging programmatic advertising capabilities [42] - Lamar is committed to maintaining a disciplined approach to acquisitions, particularly in competitive markets [43] Additional Considerations - The integration of AI tools is being explored to enhance productivity and client engagement [34] - The company is optimistic about the evolving landscape of advertising measurement, particularly with the involvement of third-party vendors [14][15][17] This summary encapsulates the key points discussed during the conference call, highlighting the strategic direction, financial outlook, and market dynamics affecting Lamar Advertising Company.
OUTFRONT Media Chief Executive Officer Nick Brien to Participate in Wells Fargo's 9th Annual TMT Summit
Prnewswire· 2025-11-14 16:00
Investors Media Stephan Bisson Courtney Richards Investor Relations Communications & Event Manager (212) 297-6573 (646) 876-9404 [email protected] [email protected] Accessibility StatementSkip Navigation NEW YORK, Nov. 14, 2025 /PRNewswire/ -- OUTFRONT Media Inc. (NYSE: OUT) announced today that its Chief Executive Officer, Nick Brien, is scheduled to present at Wells Fargo's 9th Annual TMT Summit on Tuesday, November 18, 2025, at 5:15 p.m. Eastern Time. A live and replay audio webcast will be available o ...
OUTFRONT XLabs Teams with Google DeepMind for First-of-its-Kind GenAI + Human-Led Campaign
Prnewswire· 2025-11-14 11:00
Core Insights - OUTFRONT Media Inc. and Google DeepMind have launched a civic program called 'Imagine If…' aimed at engaging New Yorkers in a collaborative artistic experience [1][2] - The program invites subway riders to share their imaginative ideas, which will be visualized using AI and transformed into videos by local artists [1][2] - The campaign will culminate in a showcase of selected works in Times Square on December 14, highlighting the intersection of community creativity and technology [2] Company Overview - OUTFRONT Media is a leading out-of-home media company in the U.S., focusing on connecting brands with audiences through various formats including billboards and digital displays [4] - The company emphasizes the importance of in-real-life marketing, transforming public spaces into platforms for creativity and cultural relevance [4] Technology and Innovation - Google DeepMind is recognized for its advancements in AI, including models like AlphaGo and Gemini, which enhance creative processes and community engagement [5] - The collaboration between OUTFRONT Media and Google DeepMind represents a novel approach to art, combining generative AI with local artistic talent [2][3] Artist Engagement - Five local artists, each representing a different borough of New York City, have been selected to participate in the campaign, showcasing diverse artistic styles and community representation [3] - The artists will utilize Google’s AI tools to enhance their creative output, reflecting a growing acceptance of AI in the art community [3]