世嘉在会场内设置了最大的展区，其亮点是同一天发售的在国内外倍受欢迎的系列游戏的新作《索尼克 赛车 交叉世界》。展区内除了"索尼克"之外，还有"如龙"系列等的角色。 世嘉的社长内海州史表示"游戏成为影像化和周边商品化等IP推广的起点的例子正在增加"。该公司从 2024年4月开始打出"跨媒体战略"的旗号，将重点放在把同一角色的故事等广泛拓展到游戏、电影、周 边商品等领域。内海表示，"由于自身拥有IP权利，所以拓展业务也很容易"。 "东京电玩展2025"于9月25日开幕。计划在数年内改编为电影或动画的热门游戏系列引人注目。《如 龙》将拍摄真人版电视剧；《VR战士》将推出竖版漫画；《生化危机 安魂曲》将上映系列新作电影； 《寂静岭f》…… "东京电玩展2025"于9月25日开幕。在日本各大游戏公司的展品中，计划在数年内改编为电影或动画的 热门系列引人注目。游戏开发费用居高不下，开发新作品的门槛越来越高。通过拓展游戏以外的渠道提 高知识产权（IP）的价值，并在世界范围内回收投资的姿态日趋明显。 2024年上映的电影《索尼克×夏特TOKYO MISSION》的全球票房收入超过4亿美元，下一部作品也已确 定。《如龙》将拍摄 ...

Core Viewpoint - Epic Games is struggling to achieve profitability for its game store after five years of operation, despite its aggressive marketing strategies and significant investments in user acquisition and game giveaways [1][3][5]. Financial Performance - Epic Games has spent over $100 million on legal disputes with Apple, with total losses potentially reaching $1 billion due to restrictions on iOS users [5][6]. - The company has experienced a 16% workforce reduction in 2023, raising concerns about its financial health [6][8]. - The Epic Games Store's monthly active users (MAU) decreased by 10.7% from 2023 to 2024, dropping from 75 million to 67 million [14]. Business Strategy - Tim Sweeney, the founder, expressed regret over prioritizing commercial features over user experience, indicating a shift in focus towards improving the platform [3][10]. - The store's strategy of giving away free games has incurred significant costs, as each game requires a revenue share with developers [8][10]. - Epic Games has employed a "limited-time exclusivity" strategy for new titles, such as paying over $10 million for the exclusive rights to "Control" [10]. Market Position - Epic Games Store's third-party game sales fell from $310 million to $255 million, a decline of 18%, indicating reliance on first-party titles for revenue growth [15]. - The store's performance is increasingly compared to other platforms like Ubisoft's Uplay and EA's Origin, as it struggles to close the gap with Steam [15][16]. Future Outlook - The company may need to reduce its free game giveaways and enhance user experience to achieve profitability [16]. - A shift from an overly optimistic approach to a more realistic strategy focused on revenue generation is anticipated for Epic Games [16].

Core Viewpoint - The article discusses the release of a new interactive game titled "The One Who Returned from Another World Missed Love," which features well-known adult film actresses, highlighting the game's lack of depth and quality despite its marketing strategy [4][6][9]. Group 1: Game Overview - The game tells a story of a protagonist who becomes a powerful magician in another world and returns to reality entangled in romantic relationships with several women [6]. - The game is categorized as a "dating simulation" but lacks substantial gameplay elements, primarily offering interactions with female characters [16][19]. Group 2: Reception and Criticism - The game has received a low approval rating of 42% on Steam, with many negative reviews accusing it of being a scam [13]. - Players have expressed disappointment over the game's execution, citing numerous issues such as bugs, poor controls, and subpar graphics [29][31]. - The involvement of well-known actresses is seen as a marketing gimmick rather than a genuine enhancement to the game's quality [21][40]. Group 3: Industry Trends - The article notes a trend where game developers are increasingly inviting adult film stars to participate in games as a strategy to attract attention and drive sales [37]. - This approach raises concerns about the quality and integrity of such games, as many appear to prioritize profit over player experience [34][42].