Core Perspective - The book "Thinking Across Millennia: Ancient China in 115 Artifacts" invites readers to explore the ancient Chinese world through significant artifacts, showcasing the continuous and rich history of Chinese civilization [2][3]. Group 1: Exhibition Overview - The "Ancient China" exhibition at the National Museum of China attracts around 7 million visitors annually, featuring over 2,000 artifacts across a 10,000 square meter space [3]. - This exhibition is the only systematic display of the continuous and splendid civilization of the Chinese nation, serving as a model for the creative transformation and innovative development of traditional Chinese culture [3]. Group 2: Book Details - The book features 115 selected artifacts from the "Ancient China" exhibition, compiled by experienced museum educators and reviewed by over 20 renowned scholars [4]. - It includes nearly 700 high-definition images and 350 related artifacts, providing a comprehensive understanding of Chinese history and culture [4]. Group 3: Cultural Significance - The book aims to help readers understand the continuity, innovation, unity, inclusiveness, and peace of Chinese civilization, addressing fundamental questions about identity and heritage [4]. - It serves as a key to exploring Chinese civilization, encouraging readers to become witnesses and narrators of history [4].

Core Insights - The museum sector in China is experiencing significant growth, with a total of 7,046 registered museums by the end of 2024, an increase of 213 from the previous year, achieving a ratio of one museum for every 200,000 people, and a free admission rate of 91.46% [1] - In 2024, museums across the country hosted 43,000 exhibitions and 511,000 educational activities, attracting 1.491 billion visitors, a year-on-year increase of 15.5% [1] - The sales revenue from cultural and creative products reached 3.428 billion yuan in 2024, marking a year-on-year growth of 63.7% [1] Museum Engagement - The "Museum Fever" is on the rise, with more audiences visiting museums, particularly the National Museum of China, which received nearly 7 million visitors in 2024, with over 6.8 million visiting the "Ancient China" exhibition [3][4] - The launch of the book "Thinking Across the Ages: 115 Artifacts in Ancient China" aims to enhance public understanding of Chinese civilization and is part of the effort to make museum experiences more accessible [2][3] Cultural and Creative Development - Museums are increasingly developing cultural and creative products to engage audiences and generate revenue, with the National Museum of China launching a series of products based on its exhibitions [6][8] - The Beijing Museum Season, running from May 18 to October 8, 2024, will feature a "Cultural and Creative Month" with various activities aimed at integrating museum experiences into daily life [7] Economic and Social Impact - The development of cultural and creative products can convert visitor traffic into revenue, providing significant economic benefits while also enhancing educational experiences for visitors [8] - The ongoing "Museum Fever" reflects a mutual engagement between traditional culture and audiences, suggesting that museums are evolving from mere storage of history to active participants in daily life and cultural transmission [8]