洪雅县创新开展"春节电影放映周"活动。洪 春节假期在四川继续"跟着电影赶大集" 2026年，四川将继续推动公益电影服务提质增效，优化片源供给、创新服务模式，让公益电影成为传递 党的关怀、弘扬优秀文化、助力乡村振兴的重要文化阵地，为基层文化建设持续注入动力。华西都市 报-封面新闻记者周琴 据统计，春节期间，四川省共放映公益电影3560场，惠及群众数十万人次，马年的开端，便与光影相 伴。 截至2月19日，成都新春公益电影放映活动已覆盖全市23个区（市）县近200个点位，放映场次达600余 场，惠及群众超4万人次，发放新春礼品3000余份。在都江堰市、成都市武侯区、彭州市等地的社区广 场、公园绿地，一场场家门口的光影盛宴，将文化惠民的温暖与新春祝福送到市民身边。 这个春节假期，洪雅县创新开展"春节电影放映周"活动，在全县9个镇、12个村及23个社区放映公益电 影39场次，影片涵盖动画卡通、革命历史、家庭温情等题材，兼顾不同年龄段和偏远村组群众需求。 春节假期，在阿坝州茂县中国古羌城萨朗广场，男女老少围坐观影，笑声、掌声不时响起，沉浸式感受 光影魅力；在金川的社区广场，大家在光影流转中追忆岁月、感受温暖，每一个场景都 ...

Group 1 - The core characteristic of the new popular literature is mass creation and sharing, which has a natural isomorphism with folk literature [1] - The current technological transformation accelerates the diversification of communication media, leading to a surge in folk literature creation involving a wide range of participants and innovative production methods [1] - Traditional artisans are becoming popular folk artists and influencers, while highly educated individuals are emerging as new forces in folk literature [1] Group 2 - The purpose of folk literature creation is increasingly oriented towards cultural consumption needs rather than being closed off, and it is breaking through regional styles while integrating modern design concepts [1] - New organizational forms such as "inheritor + enterprise" and "enterprise + farmers" are aggregating innovative forces from different subjects [1] - The transition from oral transmission to multimedia communication has been supported by creative design companies and new media platforms, facilitating the transformation and innovation of folk literature [1] Group 3 - New popular literature allows the general public to truly become the protagonists of literature and art, representing a creative transformation and innovative development of folk literature [2] - Folk literature provides a continuous source of creative inspiration for new popular literature through its deep cultural traditions [2]