Core Viewpoint - The "Shangbohao" themed aircraft, a collaboration between Shanghai Museum and Eastern Airlines, aims to promote Chinese traditional culture through a unique in-flight experience, showcasing ancient art elements and interactive activities for passengers [1][2][19]. Group 1: Aircraft and Design - The "Shangbohao" is a Boeing 777 decorated with ancient Chinese art themes, officially launched on April 30, making it the world's first aircraft themed around Chinese ancient art [2]. - The aircraft features prominent designs inspired by the Shanghai Museum's bronze artifacts, including intricate patterns derived from cultural relics, enhancing its visibility among other planes [4][6]. Group 2: In-Flight Experience - Inside the cabin, over 30 decorative elements based on the museum's bronze artifacts are displayed, creating an immersive exhibition-like atmosphere for passengers [6]. - Passengers receive exclusive cultural gifts, such as commemorative boarding passes and creative badges, enhancing their travel experience [10]. Group 3: Cultural Engagement - The flight includes interactive activities like quizzes about the Shanghai Museum, allowing passengers to engage with and learn about Chinese traditional culture during the journey [12][15]. - The aircraft serves as a cultural ambassador, with plans to operate international routes to cities like Venice and Cairo by 2025, further extending the reach of Chinese culture globally [19].

Group 1 - The Shanghai Museum and China Eastern Airlines have launched the "Shangbo" themed aircraft, which is the world's first "air museum" flying globally, promoting cultural exchange and the integration of aviation and tourism [1][5] - The aircraft features classic elements of ancient Chinese art, with a design inspired by the museum's bronze artifacts, creating a unique visual identity [5] - The interior of the aircraft includes over 30 patterns of bronze artifacts from the museum, providing passengers with an immersive cultural experience [5] Group 2 - The "Shangbo" aircraft will primarily operate international long-haul routes to Europe and America, while also serving key domestic and international destinations [7] - China Eastern Airlines has been optimizing its route network, recently launching new international routes to cities such as Cairo, Riyadh, and Venice, enhancing Shanghai's intercontinental connectivity [7] - The collaboration between China Eastern Airlines and the Shanghai Museum aims to explore new paradigms of cultural and aviation industry integration, enhancing brand influence and contributing to Shanghai's cultural soft power [7]