《2002年的第一场雪》

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刀郎缘何成“流动的GDP”
Guo Ji Jin Rong Bao· 2025-08-05 12:56
8月2日、3日,湖北宜昌热闹非凡,当刀郎(本名罗林)在宜昌的舞台上唱响专门为当地写的新歌《秭归鸟》,台下上万歌迷和场外十万刀迷 在忘情中共鸣。 刀郎所至,演唱会场所内外皆是人。山歌响起的地方,就是人流密集的地方,就是充满欢迎的地方,就是地方文旅部门嬉笑开颜的地方。刀郎 巡演所到之处,大连、临沂、海口、南宁、武汉、南昌等城市文旅部门皆闻风而动。文旅局长们精心策划旅游产品对接——这场巡演已非单纯文化 事件,而被各地视为激活文旅消费的宝贵"风口"。 确实,刀郎本身就具有稀缺性,他身上体现了明显的时代特征与代表性意义,他是连接民众、体现当下中国社会经济特征、民族文化创新、民 族自信的完美具象。 刀郎的现象级作品《罗刹海市》的引爆效应远超想象:这首歌以其独特的旋律(融合了传统戏曲元素)、极具文学性、讽刺性和解读空间的歌 词(取材自《聊斋志异》),在短视频平台迅速走红,引发了全民解读、翻唱、二创的热潮,引起了巨大的社会共情。 刀郎的音乐根植于民间,大量运用新疆、西北等地的音乐元素(如花儿、秦腔、道情等),旋律朗朗上口,歌词质朴真挚或充满文学想象。在 当下乐坛趋向同质化、偶像化的背景下,这种带有强烈地域特色和草根情怀的音乐 ...
停在八楼的二路汽车,又在乌市翻红了
3 6 Ke· 2025-07-04 00:13
"这个世界上,真的有能停在八楼的2路汽车吗?" 几年前,当这个问题被挂在网上时,很多人都以为答案是山城重庆。然而,与这个问题有关的背景却是在乌鲁木齐,出自国民歌手刀郎的成名曲《2002年 的第一场雪》:"停靠在八楼的二路汽车,带走了最后一片飘落的黄叶……" △多少人第一次知道刀郎,是从这首歌开始的?(图/《2002年的第一场雪》MV截图) 无数外地游客按照导航指引,寻找位于乌鲁木齐友好路的八楼车站。望着楼高八层的新疆昆仑宾馆中楼,看着路上刚刚入站的2路汽车,不少人顿时释出 豁然开朗的大笑—— "噢,原来歌词里的八楼,代表的不是'八层楼之上'啊!" "停运14年后,记忆里的2路汽车终于回来了!" 今年4月20日,不少乌鲁木齐人发现,热闹的八楼车站门前出现了真正的2路汽车,许多人的青春记忆在这一天被重新激活。 "八楼"这个地方,成为人们来到新疆后的游玩目的地之一。同样令人好奇的,还有这辆停靠在八楼的2路汽车——它到底有多出名,能够成为乌鲁木齐的 一张城市名片? 01 成为城市名片的"回忆杀" △"停靠在八楼的二路汽车回归,谷雨的乌鲁木齐竟然下雪了。"(图/小红书截图) 这次,披着米黄色车身的2路汽车,定位为别致的 ...
刀郎办演唱会,全国孝子孝女卷疯了
Hu Xiu· 2025-07-03 01:38
Core Insights - The article discusses the overwhelming demand for tickets to Dao Lang's concert, highlighting the emotional and cultural significance of the event for middle-aged and older fans [9][15][30]. Group 1: Ticket Demand and Pricing - Dao Lang's concert tickets are currently experiencing extreme price inflation, with scalpers selling tickets originally priced at 680 yuan for as much as 6,500 yuan, and tickets priced at 1,280 yuan being sold for 13,000 yuan [9][20]. - The concert venue in Linyi has a seating capacity of approximately 57,000, but the actual number of tickets available is lower due to stage setup and VIP areas [19][20]. Group 2: Audience Demographics - A significant portion of Dao Lang's audience consists of middle-aged individuals, with 44.5% of attendees being 50 years or older, indicating a strong appeal to this demographic [15][32]. - The emotional connection to Dao Lang's music, which resonates with the life experiences of older generations, drives their willingness to pay high prices for concert tickets [17][32]. Group 3: Consumer Behavior and Emotional Value - The phenomenon of "compensatory consumption" is evident, as older fans are willing to spend on experiences they missed in their youth, viewing the concert as a chance for emotional fulfillment [31][34]. - The concert serves as a platform for emotional expression and familial bonding, with younger generations feeling compelled to purchase tickets for their parents as a form of filial piety [27][42]. Group 4: Market Dynamics - The demand for Dao Lang's concert tickets reflects a significant imbalance between supply and demand, driven by the unique emotional and cultural value attributed to the artist by his fans [20][30]. - The concert experience is not merely a performance but a collective emotional event that reinforces identity and nostalgia among attendees [34][46].