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从北京万科到香港山顶豪宅:优等生也撑不住,楼市真的止跌了吗?
Sou Hu Cai Jing· 2025-08-23 18:47
Group 1: Real Estate Market Trends - The real estate sector in China, once considered a "ballast" for the economy, is now facing significant challenges, with many formerly successful companies experiencing downturns [1][4] - Vanke, a leading real estate company, has begun selling multiple assets to maintain cash flow, indicating a broader trend of asset liquidation among major players in the industry [2][4] - The luxury property market in Hong Kong has seen dramatic declines, with some properties losing over 60% of their value since their peak, reflecting a shift in market dynamics [5][6] Group 2: Luxury Property Market Insights - A notable case in Hong Kong involved a luxury property that sold for 790 million HKD, down from 2.1 billion HKD, highlighting the severe depreciation in high-end real estate [5][6] - The overall luxury market in Hong Kong has dropped more than 30% since its peak in 2021, with some properties experiencing declines of up to 40% [6] - The concept of luxury properties as safe investments is being challenged as supply increases and liquidity decreases, leading to a loss of the perceived "landmark premium" [8] Group 3: Market Dynamics and Consumer Behavior - In Shanghai, a luxury property sold at a significant discount through a foreclosure auction, indicating a drastic drop in market prices and raising concerns about liquidity in the high-end segment [10][11] - The experiences of ordinary homebuyers reflect the harsh realities of the real estate cycle, with many feeling trapped by rising prices and financial burdens [14] - Experts emphasize the importance of learning from the current downturn, as the real estate market is closely tied to the overall financial system and economic stability [17][18] Group 4: Future Outlook - The real estate market is transitioning away from a "only rise" mentality, with properties now being viewed more as essential living spaces rather than purely investment vehicles [20] - The ongoing challenges in the luxury and general property markets suggest that future buyers may need to reconsider their motivations for purchasing real estate [21]