Core Viewpoint - The company achieved expected performance with a strong revenue growth driven by new products, leading to a "buy" rating from analysts [1] Financial Performance - In H1 2025, the company reported revenue of 3.67 billion, a year-on-year increase of 51.2%, and a net profit attributable to shareholders of 520 million, a slight increase of 0.3% [1] - In Q2 2025, revenue reached 2.32 billion, up 58.1% year-on-year, with a net profit of 340 million, growing by 1.7% [1] - The gross margin for Q2 2025 was 50.2%, down 2.6 percentage points year-on-year, attributed to changes in product structure [2] - The sales expense ratio increased to 16.1%, up 2 percentage points year-on-year, due to higher marketing and salary costs [2] - R&D expense ratio rose to 14.3%, up 4.2 percentage points year-on-year, driven by the expansion of new product categories [2] - Domestic revenue in H1 2025 was 1 billion, up 78% year-on-year, while revenue from the U.S. market was 860 million, up 55% [2] - Revenue from the European market was 770 million, up 31%, and from the Japan and South Korea market was 280 million, up 52% [2] - Consumer-grade products generated revenue of 3.16 billion, a 54% increase, while professional-grade products saw a decline of 15% [2] Profit Forecast and Valuation - The forecasted net profit attributable to shareholders for 2025-2027 is 1.196 billion, 1.648 billion, and 2.112 billion, representing year-on-year growth of 20.24%, 37.76%, and 28.19% respectively [3] - The current price corresponds to a PE valuation of 118, 86, and 67 times for the years 2025, 2026, and 2027 [3]

Investment Rating - The report maintains a "Buy" rating for the company, indicating an expected price increase of over 15% in the next 6-12 months [4][11]. Core Insights - The company reported a revenue of 3.67 billion RMB for the first half of 2025, representing a year-on-year growth of 51.2%. The net profit attributable to shareholders was 520 million RMB, with a slight increase of 0.3% year-on-year [2]. - In Q2 2025, the company achieved a revenue of 2.32 billion RMB, up 58.1% year-on-year, and a net profit of 340 million RMB, reflecting a 1.7% increase year-on-year [2]. - The company's gross margin for Q2 2025 was 50.2%, a decrease of 2.6 percentage points year-on-year, attributed mainly to changes in product mix [3]. - The domestic market revenue reached 1 billion RMB in H1 2025, growing by 78%, while the U.S. market revenue was 860 million RMB, up 55% [3]. - The company expects to maintain high growth rates in H2 2025 and 2026 due to ongoing product expansion and new category introductions [3]. Summary by Sections Performance Review - For H1 2025, the company achieved a revenue of 3.67 billion RMB, with a year-on-year growth of 51.2%, and a net profit of 520 million RMB, up 0.3% [2]. - Q2 2025 figures show a revenue of 2.32 billion RMB, a 58.1% increase year-on-year, and a net profit of 340 million RMB, reflecting a 1.7% growth [2]. Operational Analysis - The company's gross margin for Q2 2025 was 50.2%, down 2.6 percentage points year-on-year, primarily due to product mix changes [3]. - The sales expense ratio increased to 16.1%, up 2 percentage points year-on-year, attributed to higher marketing and salary costs [3]. - R&D expense ratio rose to 14.3%, up 4.2 percentage points year-on-year, driven by new product category expansions [3]. - Domestic revenue for H1 2025 was 1 billion RMB, a 78% increase, while U.S. market revenue was 860 million RMB, up 55% [3]. Profit Forecast and Valuation - The forecasted net profits for 2025-2027 are 1.196 billion RMB, 1.648 billion RMB, and 2.112 billion RMB, with year-on-year growth rates of 20.24%, 37.76%, and 28.19% respectively [4]. - The current price-to-earnings (PE) ratios are projected at 118, 86, and 67 for 2025, 2026, and 2027 respectively [4].