在当下，住房问题既是重大的民生议题，也是推动社会发展的关键因素，与千家万户的切身利益紧密相 连。在政策与创新技术的双轮驱动下，把新房子建设成"好房子"，把老房子改造成"好房子"，同时推 进"好小区""好社区""好城区"建设……一段时间以来，各地通过出台推动政策、加强技术支撑、打造示 范样板等举措，打造更多高品质小区与住房，围绕安全、舒适、绿色、智慧等核心要素，大力推进"好 房子"的建设进程。当67%购房者将居住舒适度列为首要考量，其中隔音、环保等指标成为影响购房决 策的重要因素，居住空间的价值，已不再是面积的简单堆砌，而是转向对功能性、舒适度与个性化的深 度追求。在这样的大背景下，TATA木门积极响应政策导向，凭借自身强大的智造能力，为"好房子"建 设贡献力量。 新政出台：明确"好房子"建设方向 近两年，国家相继出台一系列关于"好房子"建设的政策法规，为行业发展指明方向。住建部发布的《住 宅项目规范》中，对住宅噪声限值和隔声标准提出了新要求，明确规定住宅噪声标准，卧室噪声不得超 过30分贝。这一政策的出台，凸显了国家对居住环境舒适度的重视，尤其是对噪音控制的严格要求。同 时，在环保方面，政策对建筑材料的环保标 ...

Core Insights - TATA Wood Door showcased its innovative design philosophy at the 27th Guangzhou Building Expo, emphasizing a blend of tradition and modernity in its products [1][3] - The wood door industry in China is facing significant challenges, with a projected annual output value of 117.4 billion yuan in 2024, reflecting a year-on-year decline of 5.32% [3] - TATA Wood Door is leveraging its market insight and innovation capabilities to navigate industry changes, focusing on three major innovations [3][12] Product Innovations - The professional-grade soundproof door represents a pinnacle of TATA Wood Door's noise reduction technology, utilizing a new hybrid noise reduction method with a seven-layer acoustic barrier system [5] - The 37 folding door addresses space constraints in small homes by saving one-third of the space when opened, featuring a design that prevents user injury [9] - The Simple White series balances aesthetics and functionality, utilizing MLF micro-texture technology for a soft touch while maintaining excellent stain resistance [11] Strategic Development - TATA Wood Door invests 5% of its profits annually in product innovation, holding over 190 patents to maintain a leading position in technology [12] - The company has established a differentiated brand matrix to cater to diverse market needs, with TATA Wood Door focusing on mainstream consumers and TATACASA targeting high-net-worth individuals [14] - TATA Wood Door's channel and store model innovations enhance market penetration, offering a fixed supply price model and support for new partners, significantly reducing startup costs [15] Industry Impact - TATA Wood Door's continuous innovation and strategic positioning are setting new benchmarks for the industry, aligning with national policies aimed at high-quality development in the home furnishing sector [3][7] - The company's comprehensive approach to product development and market strategy is contributing to the evolution of the home furnishing industry in China, emphasizing the importance of quality living environments [17]