Core Insights - The Beijing real estate market is experiencing a resurgence in activity during the traditional peak sales season of "Golden September and Silver October," driven by favorable policies and increased promotional efforts from developers [1][4][8]. New Housing Market - The new housing market has seen a significant increase in both visitor numbers and sales during the National Day and Mid-Autumn Festival holidays, with some popular projects attracting over 100 groups of visitors daily [2][3]. - Major developers like Poly and China Overseas have reported impressive sales figures, with Poly achieving 830 million yuan in sales during the holiday period [2][3]. - High-end projects, such as the Zijing Chenyuan, have also performed well, with sales reaching 5.65 billion yuan on the opening day [2][3]. Quality Projects - The market heat is concentrated in high-quality projects, with the Pu Yuet project in Chaoyang District gaining significant attention due to its unique advantages and design features [3][6]. - The "Good House" policy is gaining traction, emphasizing quality standards in housing construction, which is reflected in the market's growing preference for high-quality products [4][6]. Policy Impact - The "Good House" initiative is being implemented through new regulations that focus on standards, design, materials, construction, and maintenance, aiming to enhance the quality of residential projects [6][7]. - Recent adjustments to housing policies, including increased public housing loan limits and subsidies, are stimulating housing demand [7][8]. Land Market Dynamics - The land market in Beijing is characterized by fierce competition for core plots, with major state-owned enterprises leading the way in land acquisitions [9][11]. - The land transaction volume in September saw a year-on-year increase of 176.34%, reaching 23.586 billion yuan, indicating a robust supply for the peak sales season [10][11]. Market Outlook - Analysts predict that the new supply from land acquired in the first half of the year will support new home sales in core cities in the fourth quarter, with continued opportunities in the "Good City + Good House" concept [12].