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跟着电影去旅游 “双向奔赴”背后有何密码
Yang Shi Xin Wen Ke Hu Duan· 2025-10-09 03:37
随着"电影+旅游"的深度融合,这个国庆假期,不少游客选择"跟着电影去旅游"。"电影+旅游"有着怎样的游玩体验?电影如何成为拉动消费的新引擎?此 外,最新数据显示,2025年国庆档电影总票房已突破17亿。亮眼票房背后,我国电影产业有着怎样的蓬勃发展?经历了哪些升级? 今年以来,电影产业正从单一的票房经济向多元消费生态转型,在这个国庆中秋双节假期,多部热映影片的取景地随之成为旅游打卡点。接下来,先去感 受"跟着电影去旅游"是一种什么样的体验? "影旅融合" 电影取景地成游客打卡点 随着"电影+旅游"的深度融合,这个国庆假期,不少游客选择"跟着电影去旅游"。北京市文旅局策划推出的12条"跟着电影去旅游"主题线路也成为爱电影的 游客在北京的旅游指南。 大观楼影城坐落于北京前门地区,这里就是中国第一部电影《定军山》的放映地。1905年,《定军山》的首映不仅是中国电影史的起点,更是一场融合了传 统戏曲与现代技术的文化盛事,成为当年京城热议的文化事件。遗憾的是,影片胶片在后续的大火中被焚毁,仅存谭鑫培的剧照。如今的大观楼影城保留了 中国电影历史长廊,陈列早期摄影机、剧照等文物,成为中国电影史的"活态博物馆"。国庆假期,不少 ...
骨干文化企业迸发新活力 ——“2025·全国文化企业30强”述评
Jing Ji Ri Bao· 2025-05-26 22:01
Core Insights - The cultural industry in China is experiencing significant growth, driven by policy support, innovation, and technology, with a reported revenue of 33,939 billion yuan in Q1, a 6.2% increase year-on-year, and a profit total of 2,744 billion yuan, up 29.1% from the previous year [1] Group 1: Industry Performance - The top cultural enterprises are demonstrating strong performance, with the "2025 National Cultural Enterprises Top 30" and "2025 National Growth Cultural Enterprises Top 30" lists highlighting their contributions to economic growth [1] - The 30 strong enterprises have a combined net asset of 6,952 billion yuan and a total main business income of 6,398 billion yuan, marking a significant milestone by surpassing 6,000 billion yuan for the first time [1] Group 2: Film and Publishing Sector - The film market is thriving with high-quality productions, such as "The Volunteer Army: The Battle of Life and Death," which topped the National Day box office and audience satisfaction rankings [2] - Leading publishing companies are focusing on enhancing their core businesses and brand development, with China Publishing Group publishing 21,000 titles and maintaining the highest market share in book retail [2] Group 3: Emerging Cultural Industries - The cultural tourism and creative sectors are rapidly growing, with China International Television Corporation achieving a revenue of 26.178 billion yuan in 2024, reflecting a year-on-year increase [3] - The average R&D expenditure growth rate for the top 30 enterprises exceeds 40%, indicating a strong focus on innovation [3] Group 4: International Expansion - Major cultural enterprises are enhancing China's cultural soft power on the international stage, with Zhejiang Huace Film & TV Co., Ltd. establishing over 600 overseas accounts and reaching 45 million overseas subscribers [4] - iQIYI's international app serves users in 191 countries, offering over 3,900 films and supporting 12 languages, showcasing the global reach of Chinese content [4]