Core Points - The event marks the 50th anniversary of diplomatic relations between China and Thailand, featuring a friendship journey initiated by a convoy [1][5] - The convoy will cover a distance of 5,000 kilometers over 16 days, starting from Bangkok and passing through various cities in Thailand and China, ultimately reaching Beijing [5][8] - The event is supported by leading companies from both countries, including T.C.P. Group and BYD, highlighting the importance of corporate collaboration in fostering bilateral relations [5][12] Group 1 - The friendship journey symbolizes the deep-rooted ties between the peoples of China and Thailand, aiming to strengthen mutual understanding and cooperation [8][12] - T.C.P. Group's CEO emphasized the company's commitment to integrating its development with the broader context of Sino-Thai friendship and cooperation [8][12] - The event features various Red Bull products, including a special edition commemorating the 50th anniversary, showcasing the brand's role in energizing the journey [11][12] Group 2 - The convoy's launch ceremony was attended by notable figures from both countries, including diplomats and business leaders, underscoring the significance of this cultural exchange [1][5] - T.C.P. Group has previously engaged in multiple cultural exchange initiatives, such as supporting the construction of landmarks and organizing cultural festivals, further promoting Sino-Thai relations [11][12] - The journey is seen as a living testament to the ongoing friendship between the two nations, with T.C.P. Group pledging to continue fostering economic and cultural ties [12]

Group 1 - The 2025 Thailand-China Cooperation Expo was held from September 26 to September 28 in Bangkok, showcasing the Red Bull brand's development and investment practices in both countries, emphasizing its role in promoting sustainable bilateral cooperation [1] - The CEO of Tsingtao Group highlighted the significance of the expo in reflecting the close friendship between China and Thailand over the past 50 years and providing a platform for future cooperation [1] - Since establishing the first Red Bull factory in Hainan in 1993, Tsingtao Group has invested approximately 4.36 billion yuan in China, capitalizing on the potential of the Chinese consumer market [1] Group 2 - The Tsingtao Group's Red Bull Beverage (Sichuan) production base project, with a total investment of 2 billion yuan, is recognized as a model of Sino-Thai economic cooperation, with the first phase set to commence production in December 2023 [2] - The company has transformed from a traditional beverage manufacturer to a smart manufacturing enterprise, focusing on expanding production lines and advancing supply chain digitization to contribute to regional economic development [2] - Tsingtao Group actively engages in cultural exchanges between China and Thailand, supporting various events to celebrate the 50th anniversary of diplomatic relations [2] Group 3 - The CEO of Tsingtao Group's China division stated that China is the core of their long-term strategic layout, viewing investment in China as a commitment to long-term certainty [3] - As one of Southeast Asia's largest energy drink manufacturers, Tsingtao Group aims to leverage China's complete industrial chain and strong innovation capabilities to expand its business [3]

Core Viewpoint - The Thai boxing roadshow in Qingdao, celebrating the 50th anniversary of diplomatic relations between China and Thailand, showcased cultural exchange through performances, interactive experiences, and a Thai market, highlighting the vibrant fusion of Thai culture and the energy of the Red Bull brand [1][11]. Group 1: Event Highlights - The event featured a stunning "Hundred People Boxing" performance, demonstrating the spirit of Thai boxing and its positive influence on youth [2]. - Legendary Thai boxing champions, including Saenchai and Khaosai Galaxy, performed the traditional Wai Kru dance, emphasizing the cultural significance of respect in Thai boxing [6]. - The event included traditional Thai dance performances and a bustling market where attendees enjoyed authentic Thai cuisine, enhancing the cultural atmosphere [8]. Group 2: Brand Engagement - The Red Bull brand set up an interactive experience area that attracted many participants, promoting the joy and energy associated with sports [10]. - Special edition Red Bull products commemorating the 50th anniversary of diplomatic relations were showcased, reinforcing the brand's commitment to cultural exchange [17]. - The CEO of TCP Group emphasized the importance of cultural and sports exchanges in strengthening ties between China and Thailand, indicating the company's dedication to fostering collaboration in various fields [14].