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B站大本营出手!上海杨浦设立互联网内容创作投资基金
Xin Lang Cai Jing· 2025-07-15 12:54
Core Viewpoint - The Yangpu District in Shanghai is set to launch a support policy aimed at establishing a hub for high-quality internet content creation, focusing on micro-short dramas, anime, gaming, online literature, and live streaming [1][2]. Group 1: Policy Initiatives - The support policy will include the establishment of an internet content creation investment fund and a quality content creation fund in collaboration with the Shanghai University Student Technology Entrepreneurship Foundation to support seed-stage enterprises [2]. - The policy outlines financial incentives, including full rent exemption for the first year and reduced rates for the second and third years for startups in the "V聚场" incubator [2]. - The "V聚场" is designed as a multifunctional space for online entertainment, equipped with shared facilities like professional studios and has already attracted notable content creators [2]. Group 2: Industry Impact - Bilibili (B站) plans to provide cash rewards and additional support for quality content creators, enhancing the creative ecosystem in response to the new policies [3]. - The policies are seen as a significant empowerment for content creators, reflecting Shanghai's commitment to fostering a global and pragmatic environment for creative industries [3]. - The Yangpu District aims to leverage its resources in "university + large enterprises" and "digital economy + technological innovation" to attract skilled content creators and institutions [3][4].