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“花灯+非遗”“邮轮+京剧”……节日消费掀热潮 传统文化以年轻化姿态 “圈粉”
Yang Shi Wang· 2025-09-30 09:40
Group 1: Tourism and Cultural Activities - Huangshan city is gearing up for the upcoming National Day and Mid-Autumn Festival, with activities focusing on food culture and ticket-based economy to boost the tourism market [1] - A vibrant cultural event is taking place along the Tunxi River, featuring food and music, with popular non-heritage food experiences attracting families [3] - Tourists can enjoy discounts on dining, shopping, and entertainment by presenting their travel tickets on the "Huangshan Xiaozhu" platform, promoting a comprehensive tourism consumption experience [5] Group 2: Festival Products and Consumer Trends - In Yiwu, the sales of festive products are surging as the Mid-Autumn Festival approaches, with traditional items like lanterns and mooncake gift boxes gaining popularity [6][11] - Unique products such as hand-held lotus lanterns and bamboo-crafted rabbit lanterns are particularly in demand, reflecting a trend towards integrating non-heritage elements into festive goods [8][14] - The shift in purchasing behavior shows that buyers are now ordering national trend products months in advance, indicating a longer consumption cycle and increased resilience in the supply chain [14] Group 3: Cruise Tourism - The cruise tourism market is experiencing a boom, with three cruise ships operating out of Shanghai during the National Day holiday, indicating a growing preference for sea travel among tourists [15][19] - The "Aida Magic City" cruise ship is set to host nearly 5,000 guests, showcasing the popularity of cruise vacations during the holiday period [15] - A special themed cruise featuring Peking opera performances and cultural lectures is being launched to enhance the onboard experience for travelers [17]
爱达邮轮将携国家京剧院打造首个京剧主题航次
Cai Jing Wang· 2025-08-07 04:04
(爱达邮轮) 8月7日,爱达邮轮(Adora Cruises)宣布,将在旗下首艘国产大型邮轮爱达.魔都号上推出2025秋冬主题航 季。爱达邮轮将携手国家京剧院,打造首个"国粹出海扬帆启航"京剧主题系列航次。 秋冬主题航季期间,国家京剧院将在爱达.魔都号进行《霸王别姬》《贵妃醉酒》等经典曲目的快闪表 演,演出之余,爱达魔都号还策划了京剧主题文化讲座。 据悉,此次主题航季将覆盖9月27日-10月12日、11月15日-11月27日期间的六个航次,以5天4晚的国际 邮轮航线为主,前往济州、福冈、长崎等热门旅游目的地。主题航季还将包括8天7晚的国庆中秋特色航 次,带领宾客探访目的地涵盖鹿儿岛、神户、大阪及高知等。 ...